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QMS is an Australian Digital Out of Home (DOOH) media company.

Last updated September 10, 2026

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Nov 4, 2026
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Nov 4, 2026

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Overview

QMS is a leading Australian Digital Out of Home (DOOH) media company, providing clients and agencies with advertising solutions underpinned by data, technology, and creativity. Its portfolio includes premium landmark digital and traditional billboards, exclusive street furniture, and airport locations. Since its inception in 2014, QMS has led the outdoor industry through an accelerated period of digitisation. QMS is now part of Nine.

History

QMS is a leading digital Outdoor media company providing clients and agencies with dynamic and innovative advertising solutions underpinned by data, technology, and creativity. Since its inception in 2014, QMS has led the outdoor industry through an accelerated period of digitisation. QMS is now part of Nine.

Products and positioning

Leaders in Digital Out of Home (DOOH) with a multi-platform portfolio of influential, high impact Outdoor assets across Australia.

  • Q-Data

    Multi source, highly sophisticated data platforms and intelligent insights to create, execute, measure and report on DOOH campaigns more effectively.

  • Q-Tech

    Dedicated technology and innovation hub for programmatic DOOH, dynamic ad serving, live monitoring, operational intelligence and real time campaign targeting.

  • Q-Creative

    Creative epicentre purpose built for unleashing creativity in OOH.

Recent events

  • Reported

    QMS unveils new brand identity[6]

    Digital outdoor advertising firm QMS unveiled a new look, brand strategy, positioning, logo and visual identity. Hulsbosch created the new brand identity.

  • Unconfirmed

    MediaWorks launches $20m MediaFund[7]

    MediaWorks launched a $20 million advertising fund offering eligible small businesses, innovative start-ups and community organisations access to free advertising space across MediaWorks’ and QMS’ radio, TV, out-of-home and digital assets between May and July 2020.

  • Reported

    QMS partners with Fivex Foundation on art prize[8]

    Outdoor company QMS partnered with the Fivex Foundation on a $30,000 art prize.

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