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American chip brand with hip-hop theme.

Last updated November 4, 2026

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Nov 4, 2026
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Nov 4, 2026

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Overview

Rap Snacks is an American snack brand known for its hip-hop themed chips and popcorn. The brand collaborates with various rappers to release signature flavors, gaining popularity among younger consumers.

Products and positioning

Youthful, trendy, and rooted in hip-hop culture

Recent events

  • Reported

    Slutty Vegan and Rap Snacks partner on vegan chip line[1]

    Slutty Vegan and Rap Snacks announced a partnership to create Rap Snacks' first all-vegan chip line. The forthcoming chips are planned in two flavors, which had not yet been announced, and are to be distributed to 100,000 stores nationwide.

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