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American beer brand known for its approachable image.

Last updated November 4, 2026

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Nov 4, 2026
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Nov 4, 2026

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Overview

Red Dog is an American beer brand introduced by Plank Road Brewery, a division of Miller Brewing Company. The brand features a bulldog mascot and is positioned as an affordable, easy-drinking lager.

Products and positioning

An affordable, easy-drinking lager aimed at the mass market.

Product categories. Lager beer

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