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Retailer / private label

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Online marketplace for musical instruments and audio equipment

Last updated November 4, 2026

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Nov 4, 2026

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Overview

Reverb.com is an online marketplace specializing in musical instruments, audio equipment, and related accessories. Founded in 2013 and headquartered in Chicago, the platform connects individual sellers and professional dealers, offering a wide selection of new and used items. It was acquired by Etsy in 2019.

History

Reverb.com was founded in 2013 and is headquartered in Chicago, Illinois, United States. The platform was built as an online marketplace connecting individual sellers and professional dealers of musical instruments, audio equipment, and related accessories, offering both new and used items. In 2019, Reverb.com was acquired by Etsy, Inc. and became its subsidiary.

  • 2019

    Acquired by Etsy

    Reverb.com is acquired by Etsy, Inc. and becomes its subsidiary.

  • 2013

    Founded

    Reverb.com is founded and headquartered in Chicago, Illinois, United States.

Products and positioning

A specialized online marketplace for musicians and instrument enthusiasts

  • Musical instruments

    Musical instruments

    New and used musical instruments traded through the Reverb.com marketplace.

  • Audio equipment

    Audio equipment

    Audio equipment offered on the Reverb.com marketplace.

  • Music production

    Music production tools

    Music production tools available through the Reverb.com marketplace.

Recent events

  • Reported

    Fender unveils five guitars to benefit Crew Nation[2]

    Fender unveiled five Custom Shop Master Built guitars. The article says all proceeds from their sale will go to Live Nation's Crew Nation relief fund for live music crews, and that the guitars will be available through the Official Fender x Crew Nation Reverb Shop.

  • Reported

    Fender launches Crew Nation guitar fundraiser[3]

    Fender offered five one-of-a-kind Custom Shop Master Built guitars and a selection of artist-signed guitars on Reverb.com to benefit Live Nation’s Crew Nation relief fund for live music crews. The article says 100% of net proceeds would go toward helping touring and venue crews during the coronavirus pandemic.

  • Reported

    Reverb launches carbon-offset shipping initiative[4]

    Reverb launched an initiative to invest in carbon-absorbing projects to offset 100% of its shipping-related emissions. Beginning April 22, purchases made through Reverb were to have their shipping-related emissions balanced through investments in forest conservation projects; Etsy was to make the investments on Reverb’s behalf.

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