Riunite
Well-known Italian wine brand famous for Lambrusco.
Last updated November 4, 2026
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Overview
Riunite is a renowned Italian wine brand, particularly famous for its Lambrusco sparkling wines. The brand achieved great success in the U.S. market during the 1970s and 1980s, becoming one of the best-selling imported wines in America at the time. Riunite offers a range of red, white, and rosé wines, known for their fruity and refreshing characteristics.
Products and positioning
Mid-market positioning, focused on an easy-drinking Italian wine experience.
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