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South African fast food chain known for smashburgers, ribs and wings.

Last updated September 15, 2026

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First read
Nov 4, 2026
Latest read
Nov 4, 2026

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Overview

RocoMamas is a South African fast food chain. Its South African website presents it as the home of Ltd. Editions Smashburgers, ribs and wings, with a menu built around smashed beef, saucy, cheesy, sweet, crispy and spicy flavours. The brand describes itself as 'not normal' and says each RocoMamas is unique, with over 100 spaces and more than 1 million customers. It offers an app-based loyalty programme where customers scan their bill to earn points and redeem vouchers. RocoMamas states it is proud to be part of the Spur Corporation, described as a leading casual dining franchised restaurant group of over 640 outlets across South Africa, Africa, Mauritius and the Middle East, and it offers restaurant franchise opportunities.

History

RocoMamas is a South African fast food chain. Its South African website presents the brand as the home of Ltd. Editions Smashburgers, ribs and wings, and describes a menu crafted with hand-selected ingredients and flavours ranging from smashed beefy and saucy to cheesy, sweet, crispy and spicy. The brand positions itself as 'not normal', saying each RocoMamas is unique and infused with a local-artist, chill-beats vibe, with over 100 spaces and more than 1 million customers. It operates an app-based loyalty programme in which customers scan their bill to earn points and, at 5000 points, redeem a voucher for online or in-store orders. RocoMamas states it is proud to be part of the Spur Corporation, described as a leading casual dining franchised restaurant group of over 640 outlets across South Africa, Africa, Mauritius and the Middle East, and it invites prospective franchisees to invest in a RocoMamas restaurant franchise.

Products and positioning

Not normal, unique, flavour-packed fast food brand with a rockstar vibe.

  • Ltd. Editions Smashburgers

    Featured smashburger line highlighted on the RocoMamas South Africa homepage.

  • Ribs

    Part of the brand's stated core offering alongside smashburgers and wings.

  • Wings

    Part of the brand's stated core offering alongside smashburgers and ribs.

Sources3 sources

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