Rothco

Rothco is a Japanese fashion brand known for military-style and functional clothing. Its products include jackets, pants, accessories, etc., and it has influence in the fashion world.

Military-style fashion brand

• 2021.12.13

  Reported2021.12.13

  Rothco wins eurobest Grand Prix for Saylists[1]Rothco凭Saylists获得eurobest大奖adworld.ie

  Rothco won a Grand Prix in the Creative Data category at the eurobest awards for its Saylists initiative, a collaboration with Warner Music and Apple Music.

• 2021.10.29

  Reported2021.10.29

  AIB digital banking campaign launch[2]AIB数字银行营销活动发布adworld.ie

  Rothco launched a campaign for AIB showcasing the bank’s digital banking services. The campaign ran across TV, VOD, out-of-home, radio and digital social channels.

• Unconfirmed

  Reported2021.04.30

  Woodie’s launches “New Best Friend” summer campaign[3]Woodie’s推出“New Best Friend”夏季营销活动adworld.ie

  Rothco rolled out a new summer campaign for Woodie’s called “New Best Friend,” featuring a young boy exploring his garden.

• 2020.08.14

  Reported2020.08.14

  AIB launches Prayer of the Brave campaign[4]AIB推出“Prayer of the Brave”广告活动adworld.ie

  AIB launched a cross-platform advertising campaign called “Prayer of the Brave,” created by Rothco as part of AIB’s Backing Brave proposition, to applaud business owners and leaders.

• Unconfirmed

  White Claw enters the UK and Ireland[5]White Claw进入英国及爱尔兰市场shots.net

  White Claw Hard Seltzer is bringing its brand to the UK and Ireland, its first markets outside North America. The brand said it would be introduced almost exclusively online through online video, digital display and social channels.

Read more

1. 1Rothco凭Saylists获得eurobest大奖adworld.ie
2. 2AIB数字银行营销活动发布adworld.ie
3. 3Woodie’s推出“New Best Friend”夏季营销活动adworld.ie
4. 4AIB推出“Prayer of the Brave”广告活动adworld.ie
5. 5White Claw进入英国及爱尔兰市场shots.net