Round Rock Premium Outlets
Round Rock Premium Outlets is an outlet shopping center in Round Rock, Texas, owned and managed by Simon Property Group.
Last updated August 24, 2026
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Overview
Round Rock Premium Outlets is a large outlet shopping center in Round Rock, Texas, and part of Simon Property Group’s Premium Outlets portfolio. The center opened in August 2006 and was developed as a regional shopping destination serving Round Rock, the greater Austin area, and surrounding communities in Central Texas. Its outlet format brings together branded stores in a single open-air retail environment, generally emphasizing discounted merchandise and factory-store shopping rather than conventional full-price department-store retail. The property occupies approximately 200 acres, or about 81 hectares, and contains approximately 430,000 square feet, or about 40,000 square meters, of retail space. The center has approximately 125 stores. Its scale and location position it as a destination-oriented retail complex rather than a small neighborhood shopping center. The site’s principal function is to provide consumers with access to multiple outlet-format brand stores in one managed property. Round Rock Premium Outlets is owned and managed by Simon Property Group, one of the largest owners and operators of shopping malls, outlet centers, and other retail properties. Within Simon’s portfolio, it is associated with the Premium Outlets family, a group of outlet shopping centers operating under a common brand and business model. Simon’s role connects the center to a broader platform for leasing, property operations, marketing, and tenant management, although the available reference material does not identify the individual retailers operating at the property or provide detailed information about its tenant mix. The center’s defining brand attributes are its outlet-shopping format, regional accessibility, extensive physical footprint, and concentration of stores. It does not represent a single merchandise label or consumer-goods manufacturer; instead, its brand is the identity of a managed retail destination. The available reference material does not provide a separate corporate founding story, named founder, detailed renovation chronology, executive roster, financial performance, campaign history, or controversy record for the property. Accordingly, those areas remain unspecified rather than inferred.
History
Round Rock Premium Outlets was established as a major outlet retail development in Round Rock, Texas. The shopping center opened in August 2006 with approximately 430,000 square feet of space. Its opening added a large-scale outlet destination to the Round Rock and wider Central Texas retail landscape, providing a concentrated collection of factory-store and outlet-format retailers in a single property. The center was developed and operated within Simon Property Group’s outlet-center platform. Simon owns and manages the property and places it within the Premium Outlets family, a branded portfolio of outlet shopping centers. This affiliation gives Round Rock Premium Outlets a shared identity with other Simon outlet properties while making the center part of a larger operating system for property management and retail leasing. The property covers approximately 200 acres, equivalent to about 81 hectares, and contains approximately 430,000 square feet, or 40,000 square meters, of retail space. The center has approximately 125 stores. These characteristics define its role as a regional shopping destination rather than a conventional local retail strip. Its business model is based on bringing multiple outlet retailers together and attracting shoppers seeking branded goods and value-oriented purchasing opportunities. The available reference material does not document a separate founding company, founder, major expansion, renovation, ownership transfer, executive history, financial results, or significant public controversy. It also does not identify a complete tenant directory or provide detailed information about individual store brands. The documented history therefore centers on the center’s 2006 opening, its physical scale, and its continuing ownership and management by Simon Property Group.
- 2006
Opening of the shopping center
[1]Round Rock Premium Outlets opened in August 2006 as a 430,000-square-foot outlet shopping center in Round Rock, Texas.
Products and positioning
A large, destination-oriented outlet shopping center offering access to numerous branded stores and discounted merchandise in the Central Texas market.
Outlet shopping center · 2006
Round Rock Premium Outlets
The flagship and defining offering is the shopping center itself: an approximately 430,000-square-foot retail property on roughly 200 acres in Round Rock, Texas. It brings together approximately 125 outlet stores in a regional destination format. The center’s merchandise offer is supplied by its individual tenants and is generally associated with branded apparel, footwear, accessories, home goods, and other factory-store or discounted retail products. Simon Property Group owns and manages the property as part of its Premium Outlets portfolio.
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