ROXY

Roxy is a global women's surf and snow lifestyle brand created by Quiksilver in 1990. It designs and markets swimwear, snow apparel, casual clothing, bags, and accessories for women and girls. The brand is known for its surf-inspired aesthetic and its presence in action sports, particularly surfing and snowboarding. Roxy operates through its own e-commerce site, roxy.com, and is distributed via specialty retailers and brand stores worldwide. Its product lines include the Roxy Snow collection, swimwear, lounge and layers, and girls' collections. The brand has been a subsidiary of Quiksilver, Inc., and after Quiksilver's bankruptcy, it became part of Authentic Brands Group. Roxy continues to target female consumers who engage in board sports and embrace a coastal lifestyle.

Roxy was founded in 1990 by Quiksilver, a company known for men's surf apparel. The brand was created to address the lack of stylish, high-performance clothing for women in surfing and snowboarding. It quickly gained popularity among female surfers and snowboarders, becoming a leading women's action sports brand. Over the years, Roxy expanded its product range to include swimwear, snow gear, denim, and accessories. It also sponsored professional athletes and events, further cementing its presence in surf and snow culture. In 2015, Quiksilver filed for bankruptcy, and its brands, including Roxy, were eventually acquired by Authentic Brands Group in 2016. Under ABG, Roxy continues to operate as a global brand with a strong e-commerce presence and retail distribution.

• 2016

  Authentic Brands Group acquires Quiksilver and its brands, including Roxy.

• 2015

  Quiksilver files for bankruptcy.

• 1990

  Roxy founded by Quiksilver.

Women's surf and snow lifestyle brand blending performance and style for board sports and coastal living.

• Roxy Snow Collection

  Women's ski and snowboard gear including jackets, pants, bibs, liners, and accessories.

• Women's Swimwear

  Bikini tops, bottoms, one-pieces, cover-ups, rashguards, and boardshorts.

• Lounge & Layers

  Casual and comfortable clothing for everyday wear.

1. 1ROXY® | Surf, Snowboard & Fashion for Women & Girlsroxy.com
2. 2Roxy Snow Collection | Women’s Snow Apparel & Gearroxy.com
3. 3Swimwear & Beachwear for Women - Shop Online – ROXYroxy.com
4. 4Lounge & Layers – ROXYroxy.com