Sautao

Sautao (壽桃) is a brand of Sun Shun Fuk Food Company Limited, founded in 1960 by Mr. Cheng Yiu Pang in Hong Kong. The brand is known for its non-fried noodles and has expanded to hundreds of products including noodles, rice, sauces, and healthy snacks. It exports to over 100 countries.

Sautao (壽桃) is a brand of Sun Shun Fuk Food Company Limited (新順福食品有限公司), founded in 1960 by Mr. Cheng Yiu Pang in Hong Kong. The company started with handmade noodle production and grew to operate over 3 factories with hundreds of products. Key milestones include launching non-fried instant noodles in 1967, introducing abalone noodle gift boxes in 1998, and receiving the 'Hong Kong Top Brand' award in 2000. In 2020, the brand launched 1-minute instant pasta to target the younger market.

• Non-fried instant noodles

  Launched in 1967, pioneering non-fried noodles in Hong Kong.

• Abalone noodle gift box

  First launched in 1998, becoming a popular festive gift.

• 1-minute instant pasta

  Launched in 2020 to target the younger market.

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