Recent events
Recent events tied to this brand in public sources.
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2021
TAP Galleries launches online print store at Selfridges
TAP Galleries launched an online print store at Selfridges, offering work from its artist roster and planning monthly drops of exclusive limited prints.
2021
Selfridges opens a pop-up kitchen in its Food Hall
Selfridges introduced a pop-up kitchen in its Oxford Street Food Hall to showcase food-industry talent. Venezuelan street food brand Pabellón began a three-month residency there on March 12.
2020
Insync opens a pop-up stand at Selfridges Oxford Street
Insync launched a pop-up stand at Selfridges’ flagship London department store on Oxford Street, featuring its high-end bike ranges.
2020
Selfridges launches Project Earth
Selfridges launched Project Earth, an initiative involving plans for new retail models and experiences such as repair, resale and clothing rental.
2020
Selfridges launches team face coverings
Selfridges launched three new face coverings for its team members in collaboration with Bags of Ethics; one design was created by Christopher Raeburn and two were designed in-house.
2020
True Religion and Jaffa Saba announce couture denim collection collaboration
True Religion announced a collaboration with artist Jaffa Saba on a limited-edition couture denim collection made using upcycled denim. The collection was scheduled to be sold exclusively in Selfridges stores beginning February 15.
2020
Selfridges launches a WeChat mini program for Chinese users
Selfridges launched an interactive WeChat mini program designed for Chinese users, enabling them to create and share personalized New Year greetings.
2019
Selfridges unveils robot bartender experience
Selfridges unveiled a robotic cocktail-making bartender called Toni in collaboration with Bacardi. The installation was set to go on show from 23 October in the store’s Smartech expansion on Oxford Street.