Si Optics

Si Optics (СИ ОПТИКС) is an independent optical retailer based in Moscow, Russia. According to its own website, the business was founded in 2019 by Marina, who had more than ten years of experience in the optical industry and wanted to create a place where customers could not only choose glasses but also receive expert advice, a personal approach and a warm experience. The store is located on Novoslobodskaya in Moscow and operates as a small team of six people. The company positions itself around quality lenses paired with affordable, modern frames. Its offering includes prescription glasses, a broad selection of frames by style and shape, sunglasses, and optical accessories. Si Optics works with Israeli, Korean and Japanese lens manufacturers and can produce glasses of varying complexity, including astigmatic, progressive, photochromic and blue-blocker lenses, as well as tinted lenses in a chosen colour. The website highlights lens brands such as Rodenstock, Shamir and B.I.G. NORM, and promotes services such as online frame try-on and gift certificates. As a retailer, Si Optics combines an online catalogue with a physical store and personal consultation. Its marketing emphasises frame variety — materials, shapes and colours ranging from metal and rimless to wooden and semi-rimless designs — and value pricing. Customer testimonials on the site and on Yandex Maps stress the range of frames, pleasant prices and attentive service. Si Optics is a private, independent business rather than part of a large optical chain. It is not publicly listed and no parent company or external owner is disclosed in the available sources. Its identity is closely tied to its founder and to its Moscow store location.

Si Optics was founded in 2019 in Moscow by Marina, who is described on the company's website as the ideological inspiration and creator of the optician. Before starting the business, Marina had accumulated more than ten years of experience in the optical sector. Her stated goal was to create a place where customers could not only select glasses but also receive expert advice, a personal approach and positive emotions. The store is located on Novoslobodskaya in Moscow and has grown into a team of six people. From the outset, the business has focused on combining quality lenses with affordable and contemporary frames, and on serving customers as individuals — taking into account a person's character, style and budget when helping them choose their ideal glasses. Over time, Si Optics has expanded its service range to cover prescription glasses of varying complexity. The company works with lens manufacturers from Israel, Korea and Japan and offers astigmatic, progressive, photochromic and blue-blocker lenses, as well as tinted lenses in a wide choice of colours. Its website features lens brands such as Rodenstock, Shamir and B.I.G. NORM, and promotes services including online frame try-on and gift certificates. The company remains a small, independent private business. It is not publicly listed, and no parent company or external owner is identified in the available sources. Its history is closely tied to its founder and to its single Moscow store, and its identity centres on personal service and a curated but affordable frame selection.

• 2019

  Si Optics is founded in Moscow by Marina after more than ten years in the optical industry.

• The store operates from Novoslobodskaya in Moscow and grows into a team of six people.

• Si Optics expands its lens offering to include astigmatic, progressive, photochromic and blue-blocker lenses from Israeli, Korean and Japanese manufacturers.

Independent Moscow optician combining quality lenses with affordable, modern frames and a personal, expert fitting service.

• Prescription glasses

• Eyeglass frames

• Sunglasses

• Progressive lenses

• Photochromic lenses

• Blue-blocker lenses

• Tinted lenses

• Optical accessories

1. 1Очки для зрения и оправы в Москве | СИ ОПТИКСsioptics.ru
2. 2О нас | СИ ОПТИКС — Магазин оптики на Новослободскойsioptics.ru
3. 3Si Opticswikidata.org