SOMOS Distribution

SOMOS Distribution, LLC is an audiovisual content distribution company headquartered in Miami, Florida, with additional offices in Spain and Chile. Founded in 2009 by Luis Villanueva, the company operates as part of SOMOS Group, a broader Spanish-language and international media group that also includes SomosTV, SOMOS Productions, SOMOS Next, SOMOS Films, and SOMOS Fast. Its business is focused on representing, licensing, marketing, and selling television and film content to broadcasters, pay-television operators, streaming services, and other video outlets. The company’s catalogue spans more than 10,000 hours of programming, according to the referenced company description. Its represented material includes scripted drama, telenovelas, Turkish series, Latin American and Spanish television, Asian programming, biographical productions, feature films, documentaries, variety programming, news, sports, and youth-oriented series. The company also handles television concepts and telenovela scripts, allowing rights holders to commercialize formats in addition to completed audiovisual works. This gives SOMOS Distribution a role both as a traditional content sales agent and as a rights-management intermediary for international adaptations and localized productions. SOMOS Distribution sells content across multiple exploitation windows. These include free-to-air television, pay television, video on demand, pay-per-view, mobile television, and internet television. Its business model therefore depends on matching programming with buyers in different territories and distribution environments rather than operating as a single-platform broadcaster. The company has sales coverage in major regions of the Western Hemisphere and Europe, while its offices in Miami, Spain, and Chile support its international activities. The catalogue has included programming from European, Turkish, Latin American, Asian, and American producers and distributors. Examples cited in the company’s materials and reference coverage include the series "Hasta Que Te Conocí," "Súbete a Mi Moto," and "@Gina Yei: WithAllMyHeartAndMore," as well as feature films and mixed martial arts programming. In addition to content produced by affiliated companies such as SOMOS Productions, the distributor represents external rights holders and production organizations. Reported represented companies include Corporació Catalana de Mitjans Audiovisuals, 2B/Enchufe.tv, Antena Group and TV3 Catalunya, Novocomedy, and People Guiding Media. A notable expansion of its catalogue took place in 2020, when SOMOS Distribution began distributing content from RCTV International. The company has also licensed youth-oriented programming to major streaming services; one cited example is the licensing of "Lucy es el 7" to HBO Max in Latin America. These transactions illustrate its strategy of using established regional relationships to place internationally produced programming with both conventional broadcasters and global streaming platforms. SOMOS Distribution is led by Luis Villanueva and remains positioned as a business-to-business media company rather than a consumer-facing entertainment brand. Its competitive proposition is based on a broad multicultural catalogue, territorial sales expertise, access to multiple media windows, and the ability to package completed programs, films, sports, formats, and underlying intellectual property for buyers in different markets.

SOMOS Distribution was established in 2009 by Luis Villanueva as an international sales and distribution company for television and film programming. From its base in Miami, the company developed a business serving broadcasters and other video platforms across the Western Hemisphere and Europe. Its international structure includes offices in Spain and Chile, while sales associates support activity in major regional markets. The company was created within the wider SOMOS Group, a media organization whose activities include television channels, production, film, digital media, and other entertainment services. SOMOS Distribution’s role in that structure is to commercialize completed programming and intellectual property from affiliated and external producers. The distributor’s catalogue has consequently combined content made by SOMOS-related companies with programming sourced from independent producers, broadcasters, and rights holders in Europe, Latin America, Turkey, Asia, and the United States. Over time, the company expanded beyond a narrow television-sales role. It began offering programming in multiple categories, including scripted series, telenovelas, biographical dramas, films, documentaries, variety programs, news, sports, and youth entertainment. It also became involved in the licensing of television formats and telenovela concepts, enabling producers and rights holders to sell adaptable ideas as well as finished episodes. Its sales activity covers free-to-air television, pay television, video on demand, pay-per-view, mobile television, and internet television. The catalogue has included recognizable Latin American and international projects such as Hasta Que Te Conocí, Súbete a Mi Moto, and @Gina Yei: WithAllMyHeartAndMore. SOMOS Distribution has also handled independent feature films and sports programming, including mixed martial arts. Its represented partners have included Corporació Catalana de Mitjans Audiovisuals, 2B/Enchufe.tv, Antena Group and TV3 Catalunya, Novocomedy, and People Guiding Media. In 2020, the distributor added RCTV International content to its activities. This strengthened its connection with Latin American television rights and broadened the catalogue available to buyers. The company has also pursued streaming distribution, including the reported licensing of the youth series Lucy es el 7 to HBO Max in Latin America. Such deals reflect the continuing shift in audiovisual distribution from a predominantly linear television market toward a mixed ecosystem of broadcasters, pay-TV services, video-on-demand platforms, and internet television. SOMOS Distribution’s development has therefore been defined by catalogue breadth, international rights representation, and the ability to place programming in different territories and windows. It operates primarily as a professional media-services and rights-distribution business, with its value to clients and suppliers derived from market access, packaging expertise, and relationships with buyers rather than from a direct consumer subscription product.

• 2020

  RCTV International catalogue added

  [1]SOMOS Distributionen.wikipedia.org

  SOMOS Distribution began distributing content from RCTV International.

• 2009

  Company founded

  [1]SOMOS Distributionen.wikipedia.org

  Luis Villanueva founded SOMOS Distribution as an international audiovisual content distribution company.

A multinational, business-to-business distributor of Spanish-language and international audiovisual content, formats, and rights for broadcasters, pay-TV operators, streaming platforms, and other video outlets.

• Television programming

  International scripted series and dramas

  SOMOS Distribution represents and sells scripted television programming from Latin America, Spain, Turkey, Europe, and Asia. The catalogue includes dramatic series, historical productions, biographical stories, and other episodic formats intended for free television, pay television, streaming, and video-on-demand buyers.

• Formats and scripted content

  Telenovelas and television formats

  The company licenses completed telenovelas as well as scripts, concepts, and adaptable television formats. This enables rights holders to pursue both direct program sales and local remakes or format adaptations in territories where buyers seek serialized drama and locally produced versions of international concepts.

• Film distribution

  Feature films

  SOMOS Distribution offers feature films, including titles from independent-film distributors. These rights can be packaged for theatrical, television, pay-TV, video-on-demand, and digital buyers depending on the territory and the specific rights arrangement.

• Youth television

  Youth and family programming

  The distributor handles youth-oriented series alongside its adult drama and general-entertainment catalogue. Lucy es el 7 is one cited example; the series was licensed to HBO Max for Latin American distribution, illustrating the company’s participation in streaming-oriented youth content.

• Sports and factual content

  Sports and factual programming

  The catalogue also includes sports, documentaries, news, and other factual or non-scripted programming. Mixed martial arts is specifically cited among the sports content represented by the company.

• 2020

  RCTV International catalogue distribution agreementM&A

  Background

  SOMOS Distribution sought to broaden its Latin American and international rights portfolio through additional third-party catalogue representation.

  Action taken

  The company began distributing content from RCTV International.

  Aftermath

  The agreement expanded the programming available to SOMOS Distribution’s buyers, although the referenced material does not provide financial terms or detailed performance results.

  Source

• Lucy es el 7 licensed to HBO Max in Latin AmericaProduct launch

  Background

  The growth of streaming services created additional outlets for internationally produced youth programming.

  Action taken

  SOMOS Distribution licensed the youth series Lucy es el 7 to HBO Max for Latin American markets.

  Aftermath

  The transaction placed the series in a major streaming service’s regional catalogue; no financial terms are provided in the references.

  Source

1. 1SOMOS Distributionen.wikipedia.org
2. 2Listing variado de SOMOS en LA Screenings con series históricasthedailytelevision.com
3. 3Súbete a Mi Moto: la historia de Menudo comienza su produccióntodotvnews.com
4. 4De los países productores de ficción en Europa al catálogo de SOMOS para LA Screeningstodotvnews.com
5. 5SOMOS Distribution websitesomosdistribution.net