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Star Trac is a commercial fitness-equipment brand known for cardio products, connected workout technology, and equipment designed for fitness facilities.

Last updated September 25, 2026

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Nov 4, 2026
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Nov 4, 2026

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Overview

Star Trac is a commercial fitness-equipment brand within Core Health & Fitness, a company that brings together Star Trac, StairMaster, Nautilus, Schwinn, and Throwdown. Core describes Star Trac as rooted in cardio and says the brand has expanded into products intended to support fitness programs and long-term health and fitness habits. Its stated emphasis is on intuitive design, reliability, workout experience, and technology, including OpenHub connectivity. The brand’s product range includes multiple equipment series—10 Series, 8 Series, 6 Series, S Series, and 4 Series—as well as a Virtual Bike and treadmills. One highlighted treadmill is the FreeRunner, whose HexDeck system uses an aluminum deck and a proprietary hexagonal polymer suspension system. The brand’s supplied product information presents the system as designed to provide cushioning and responsiveness. Star Trac serves the commercial fitness market through Core Health & Fitness. The parent company says it supplies fitness facilities in over 100 countries and works with health clubs, boutique studios, multi-housing and hospitality facilities, corporate wellness centers, and other customers. The available material does not specify Star Trac’s founding date, original founder, headquarters, or a separately reported corporate structure.

History

Star Trac is presented in the supplied company material as a fitness-equipment brand with roots in cardio. The available sources do not provide a founding date, the identity of the brand’s founder, or a detailed account of its early corporate history. They describe its development in broad terms: the brand grew from its cardio roots to offer products and technology intended to support fitness programs and help people maintain health and fitness habits. The brand’s current range includes the 10 Series, 8 Series, 6 Series, S Series, and 4 Series lines, a Virtual Bike, and treadmills. The company material emphasizes intuitive design and reliability, and identifies OpenHub as a connectivity feature for Star Trac offerings. These details place the brand within the commercial fitness-equipment market rather than establishing a separate consumer retail or software business. A specific product-development milestone in the supplied material concerns the FreeRunner treadmill. Its central feature is the HexDeck system, which combines an aluminum deck with a proprietary hexagonal polymer suspension system. Core Health & Fitness presents this design as delivering cushioning and responsiveness. The source describes the treadmill as a next-generation indoor running experience and states that it was expected to arrive in March 2019; it does not establish whether that date was the original launch date or provide further launch history. Star Trac is part of Core Health & Fitness, which also houses StairMaster, Nautilus, Schwinn, and Throwdown. Core says it serves fitness facilities in over 100 countries and works with health clubs, boutique studios, multi-housing and hospitality facilities, corporate wellness centers, and other customers. Core’s supplied corporate description identifies fitness entrepreneur Michael Bruno as the company’s founder and says he continues to serve as its Chairman of the Board. That information concerns the parent company and does not identify the founder of Star Trac.

  • FreeRunner treadmill described as the next generation of treadmills

    [1]

Products and positioning

A commercial fitness-equipment brand emphasizing cardio heritage, intuitive design, reliability, workout experience, and connected technology.

  • FreeRunner treadmill

    A treadmill featuring the HexDeck system: an aluminum deck supported by a proprietary hexagonal polymer suspension system.

  • Star Trac equipment series

    The brand page lists the 10 Series, 8 Series, 6 Series, S Series, and 4 Series.

  • Virtual Bike

    A Star Trac offering listed on the brand page.

  • OpenHub connectivity

    The brand page identifies OpenHub connectivity as a technology used in Star Trac offerings.

Sources4 sources

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