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Sunweb Group

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Sunweb Group is a Dutch travel organisation and digital holiday group behind four brands across seven international markets.

Last updated September 11, 2026

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Nov 4, 2026
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Nov 4, 2026

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Overview

Sunweb Group describes itself as one of the leading digital holiday groups in Europe and the driving force behind four brands across seven international markets: the Netherlands, Belgium, Denmark, Sweden, France, the UK, and Germany. It states that it builds on 35 years of expertise and aims to shape the future of holidays by combining the best of online travel agencies (OTA) and tour operators (TO).

History

Sunweb Group states that it builds on 35 years of expertise and collaborates with its partners to offer travellers holidays. It describes itself as one of the leading digital holiday groups in Europe and the driving force behind four brands across seven international markets: the Netherlands, Belgium, Denmark, Sweden, France, the UK, and Germany. It aims to shape the future of holidays by combining the best of online travel agencies (OTA) and tour operators (TO).

Products and positioning

Combining the best of online travel agencies (OTA) and tour operators (TO) to bring personalised holidays within everyone's reach.

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