Recent events
Recent events tied to this brand in public sources.
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2026
Cyclospora outbreak linked to lettuce at Taco Bell
A cyclospora outbreak was linked to lettuce served at Taco Bell restaurants. The article says the outbreak weighed on traffic and same-store sales; it does not state that Taco Bell issued a recall or identify a specific occurrence date.
2026
PepsiCo and Taco Bell renew beverage partnership
PepsiCo and Taco Bell renewed their partnership, under which PepsiCo beverages will continue to be served at Taco Bell locations in the United States, Canada, the United Kingdom, Ireland, and Thailand. The pact is in force through 2036; financial terms were not disclosed.
2026
Taco Bell launches $4 celebrity meals featuring Kevin Hart, Paris Hilton and Doja Cat
Taco Bell launched a limited-time National Taco Month promotion offering $4 celebrity-inspired meals based on the usual orders of Kevin Hart (October 13–19), Paris Hilton (October 20–26), and Doja Cat (October 27–November 2) at participating U.S. locations. Taco Bell Rewards members can also claim select featured meals for $1 through the Tuesday Drops offer in the Taco Bell app on October 20 and October 27, limited to the first 10,000 eligible members each day.
2026
FDA classifies Taylor Farms iceberg lettuce recall as Class 1 risk amid cyclospora outbreak
The FDA classified recalled iceberg lettuce products from California-based Taylor Farms as Class 1, its highest risk level, due to possible cyclospora contamination. The company recalled iceberg lettuce grown in central Mexico in July, and the FDA added Georgia, Tennessee and Texas to the list of affected states, bringing the total to 20. The CDC reported 11,458 confirmed cyclosporiasis cases in those states as of Thursday, including 495 hospitalizations.
2022
Tasty Chick’n acquires 90 KFC franchise restaurants
Tasty Chick'n LLC acquired 90 franchised KFC restaurants across eight states, including 15 KFC/Taco Bell combination locations.
2022
Tasty Chick'n completes acquisition of 90 KFC restaurants
Triton Pacific announced that its portfolio company, Tasty Chick'n, had completed the acquisition of 90 franchised KFC restaurants across eight states, including 15 KFC/Taco Bell combination locations.
2021
Southpaw acquires 35 Taco Bell restaurants
Southpaw announced that it had acquired 35 Taco Bell restaurants across Northern Virginia and DC-Metro Maryland, expanding its presence in the Mid-Atlantic region.
2021
Taco Bell launches Taco Lover’s Pass subscription
Taco Bell launched Taco Lover’s Pass, a subscription service offering subscribers one taco a day for 30 days; the service was available at 17 locations in Tucson, Arizona, until November 24.
2021
Taco Bell introduces Crispy Sandwich Taco
Taco Bell introduced its Crispy Sandwich Taco, and enlisted debate teams from the University of Georgia and Clemson University to debate whether it is a sandwich or a taco.
2021
Taco Bell partners with Lil Nas X on promotion and youth-creative initiatives
Taco Bell partnered with Lil Nas X to promote his upcoming album and work on initiatives including the Live Más Scholarship; he was also set to appear in Taco Bell’s breakfast campaign.
2021
Taco Bell launches Build Your Own Cravings Box
Taco Bell launched the Build Your Own Cravings Box, allowing customers to assemble a meal box for $5. It was available immediately to Taco Bell Rewards Beta members and was scheduled to roll out to the general public on February 11.
2020
Taco Bell announced plans for two new Australian restaurants
Taco Bell announced the locations of two planned restaurants in Albion Park and Ballina, New South Wales; the source describes the openings as forthcoming.
2020
Taco Bell announced its first Beijing store
Yum China announced the opening of Taco Bell’s first store in Beijing, located in the Liangmaqiao district. The release said the store would open to the public on August 21.
2020
Yum China announces a limited Beyond Burger rollout
Yum China announced that KFC, Pizza Hut and Taco Bell would offer Beyond Burger for a limited time at selected restaurants in China, beginning June 3, 2020.
2020
Taco Bell announces Buffalo Chicken Nacho Fries
Taco Bell announced Buffalo Chicken Nacho Fries, planned to join its menus nationwide on January 30, 2020. Customers will also be able to order the item in a burrito.
2019
Taco Bell Spain adds Oatrageous Taco
Taco Bell in Spain added the Oatrageous Taco, a Crunchy Taco that replaces ground beef with a seasoned lookalike protein made from pulled oats and legumes. The source reports that the item was tested in Finland first and is also permanently on Finnish menus.
2019
Taco Bell sued over Chalupa Cravings Box pricing
A New Jersey couple sued Taco Bell and its parent, Yum! Brands, alleging that the advertised $5 Chalupa Cravings Boxes were not sold to them at that price and that the advertisement's disclaimer violated state consumer-protection rules. The allegations are not stated as determined by a court.
2019
Taco Bell seasoned beef recall
Taco Bell recalled 2.3 million pounds of seasoned beef across 21 states after a customer complaint. The products could be contaminated with extraneous materials, including metal shavings; no adverse reactions had been reported.
2019
Taco Bell and Microsoft announce an Xbox One X bundle
Taco Bell and Microsoft announced a renewed collaboration offering the limited-edition Eclipse Edition Xbox One X bundle. The bundle was scheduled to become available on November 4.
2019
Taco Bell recalls seasoned beef over metal contamination concerns
Taco Bell announced a voluntary recall of about 2.3 million pounds of seasoned beef over concerns it may contain metal shavings. The product was removed from restaurants across 21 states; no confirmed reactions were reported.