TH+ Record Campinas

TH+ Record Campinas is a Brazilian free-to-air television station based in Campinas, São Paulo. It operates on virtual channel 6 and serves Campinas and the central-eastern portion of São Paulo state as an affiliate of Record. The station is owned and operated by Grupo Thathi de Comunicação, a media group headquartered in Ribeirão Preto. Its production studios are in the Jardim Leonor neighborhood of Campinas, while its transmitting facilities are located in Jardim São Gabriel. The station originated as TV Princesa d'Oeste. A broadcasting license was granted on October 5, 1982, during the administration of President João Figueiredo, but regular operations began on February 1, 1985. The launch included a live transmission from the field headquarters of Clube Semanal de Cultura Artística, conducted under the direction of journalist Blota Jr. The original ownership group included Blota Jr., Natal Gale, who owned Rádio Jequitibá in Campinas, and Raphael Pereira da Silva. Paulo Machado de Carvalho, who was also associated with TV Record, was among the shareholders at the time. For part of its later history, the station operated as TVB Campinas. In 2010, TVB ended its affiliation with Sistema Brasileiro de Televisão, commonly known as SBT, after deciding not to renew the agreement. On December 5, 2010, it signed an affiliation agreement with Rede Record. Record programming began shortly after midnight on February 1, 2011. The change was accompanied by an expansion of locally produced journalism. The station carried local programs including Balanço Geral, presented at the time by Jair Duprá, and SP Record, presented by Carolina Cerqueira. This combination allowed the station to distribute national network programming while retaining a local news role in the Campinas market. The station also underwent a change of ownership and identity in 2020. In October of that year, Grupo Solpanamby sold TVB Campinas and its other media assets to Grupo Thathi de Comunicação. On November 4, the station adopted the name TV Thathi Campinas. The name revived a designation previously used by a Thathi-owned Campinas-area station during the 1990s; that earlier operation is now associated with Rede Família. On February 10, 2025, TV Thathi Campinas and related Thathi stations in São Paulo adopted the TH+ brand architecture. The Campinas station became TH+ Record Campinas. According to the group, the TH+ nomenclature is intended to create a common identity across its open-television stations, radio operations, and corporate digital portal. The current brand therefore combines the TH+ identity of Grupo Thathi with the Record affiliation that has defined the station's network relationship since 2011. The station's technical transition also includes digital broadcasting. As TVB Campinas, it officially began digital transmissions on May 24, 2010, using virtual channel 28 at the time. The launch featured journalist Hermano Henning in a special presentation of TVB Notícias 1.ª Edição. Analog broadcasting on VHF channel 6 ended on January 17, 2018, as part of Brazil's official digital switchover schedule. Today, the station's role is primarily regional television broadcasting, combining Record network content with locally produced news and programming for Campinas and surrounding communities.

The station's history began with a broadcasting license granted on October 5, 1982, to establish a television service in Campinas. The license was issued during the presidency of João Figueiredo, but the station did not begin broadcasting until February 1, 1985. It launched under the TV Princesa d'Oeste identity. Its first live transmission came from the field headquarters of Clube Semanal de Cultura Artística and was conducted under the direction of journalist Blota Jr. The original ownership structure included Blota Jr., Natal Gale, and Raphael Pereira da Silva. Gale was associated with Rádio Jequitibá, now known as Jovem Pan News Campinas. Paulo Machado de Carvalho, who was also a shareholder of TV Record, participated in the ownership group. These early links connected the Campinas operation to established radio and television interests in São Paulo. The station later operated as TVB Campinas. Its network relationship changed at the end of 2010, when TVB chose not to renew its agreement with SBT. On December 5, 2010, it entered into an affiliation agreement with Rede Record. Record programming started at 00:15 on February 1, 2011. The affiliation preserved a local broadcasting role while giving the station access to Record's national schedule. Local journalism was expanded to approximately two hours per day, including Balanço Geral and SP Record. TVB Campinas entered the digital era on May 24, 2010, when it officially launched digital broadcasts using virtual channel 28. The inaugural digital programming included a special appearance by journalist Hermano Henning on TVB Notícias 1.ª Edição. The station later completed the shutdown of its analog service on January 17, 2018, ending broadcasts on VHF channel 6 in accordance with Brazil's national digital-transition timetable. In October 2020, Grupo Solpanamby sold TVB Campinas and its other media assets to Grupo Thathi de Comunicação, based in Ribeirão Preto. The transaction led to a new identity: on November 4, the Campinas station became TV Thathi Campinas. The designation had historical significance for the group because Thathi had used the TV Thathi name for a Campinas-area station in the 1990s; that earlier operation is now known as Rede Família. On February 10, 2025, the station adopted the TH+ brand and became TH+ Record Campinas. The change was part of a broader naming initiative affecting Thathi stations elsewhere in São Paulo. Grupo Thathi described TH+ as a unifying identity for its open television stations, radio stations, and corporate portal. The current operation consequently combines local Campinas production with Record affiliation under the wider TH+ media brand.

• 2025

  TH+ rebrand

  [1]TH+ Record Campinasen.wikipedia.org

  The station became TH+ Record Campinas on February 10 as part of Grupo Thathi's wider TH+ brand rollout.

• 2020

  Acquisition by Grupo Thathi

  [1]TH+ Record Campinasen.wikipedia.org

  Grupo Thathi acquired TVB Campinas from Grupo Solpanamby in October, and the station adopted the TV Thathi Campinas name in November.

• 2018

  Analog signal discontinued

  [1]TH+ Record Campinasen.wikipedia.org

  The station ended its analog VHF channel 6 transmission on January 17 as part of Brazil's digital switchover.

• 2011

  Record affiliation begins

  [1]TH+ Record Campinasen.wikipedia.org

  Record programming began on February 1 after TVB Campinas ended its SBT affiliation.

• 2010

  Digital broadcasting begins

  [1]TH+ Record Campinasen.wikipedia.org

  As TVB Campinas, the station officially began digital transmissions on May 24, using virtual channel 28.

• 1985

  TV Princesa d'Oeste begins broadcasting

  [1]TH+ Record Campinasen.wikipedia.org

  The station launched on February 1, 1985, with a live broadcast from Clube Semanal de Cultura Artística.

• 1982

  Broadcasting license granted

  [1]TH+ Record Campinasen.wikipedia.org

  A license for the Campinas television operation was granted on October 5, 1982.

A regional broadcast television outlet combining Record network programming with locally produced journalism for Campinas and the central-eastern São Paulo market.

• Broadcast television · 1985

  Local television broadcasting

  TH+ Record Campinas provides free-to-air television service to Campinas and the central-eastern region of São Paulo. Its output combines locally produced content with programming supplied through its Record affiliation.

• News programming · 2011

  Local journalism

  The station's local news operation expanded after the 2011 Record affiliation. Historical local programs cited for the station include Balanço Geral and SP Record, alongside local news editions.

• Network affiliation · 2011

  Record network programming

  Since February 2011, the station has carried programming supplied by Record while maintaining a regional broadcasting presence and local production capability.

• 2025

  Adoption of the TH+ brandStrategy

  Background

  Grupo Thathi introduced a common identity for its open television, radio, and corporate digital operations.

  Action taken

  The Campinas station adopted the name TH+ Record Campinas on February 10, 2025.

  Aftermath

  The station's local identity was aligned with other Thathi operations while retaining its Record affiliation.

  Source

• 2020

  Sale to Grupo Thathi de ComunicaçãoM&A

  Background

  Grupo Solpanamby sold TVB Campinas and other media assets in October 2020.

  Action taken

  Grupo Thathi acquired the station and renamed it TV Thathi Campinas on November 4.

  Aftermath

  The station became part of Grupo Thathi's media portfolio and later entered the group's TH+ brand system.

  Source

• 2010

  Switch from SBT to Record affiliationStrategy

  Background

  TVB Campinas decided not to renew its expiring SBT agreement and sought a new network affiliation.

  Action taken

  The station signed with Rede Record on December 5, 2010, beginning Record programming on February 1, 2011.

  Aftermath

  The change added Record network content and was accompanied by an expansion of local journalism.

  Source

1. 1TH+ Record Campinasen.wikipedia.org
2. 2Grupo Thathi Campinas portalthmais.com.br