Traxxon
Traxxon is FlooringInc's in-house quality mark for its most durable commercial-grade rubber flooring, sold as rolls, tiles, and mats.
Last updated September 29, 2026
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Overview
Traxxon is a rubber flooring brand owned and operated by FlooringInc, LLC, the online flooring retailer that many customers previously knew as RubberFlooringInc. Rather than being a separate company or a rebranding of FlooringInc, Traxxon functions as a product-line quality mark: FlooringInc applies the Traxxon name only to the commercial-grade rubber flooring it judges to be its toughest, while lighter-duty and budget rubber products remain unbranded. The brand covers rolls, tiles, and mats built for heavy, long-term use, and the Traxxon catalog on FlooringInc's site lists dozens of products spanning multiple colors, thicknesses, product types, and warranty options. Because Traxxon sits underneath FlooringInc, every Traxxon floor is a FlooringInc floor — sold, stocked, shipped, and warranted by the same team. FlooringInc remains the house brand and the company customers buy from. The Traxxon label is intended to work like a premium designation that a manufacturer reserves for its top tier, helping shoppers quickly identify the most durable rubber options in a catalog that also includes lighter-duty and budget alternatives. FlooringInc itself was founded in 2007 by three friends — Chuck, Kurt, and Tony — who started the business from a bedroom office with the goal of offering specialty, high-performance flooring at better prices and with better service than what was then available. The company launched RubberFlooringInc.com to meet growing demand for rubber flooring, later expanded with GarageFlooringInc.com and FoamTiles.com, and eventually merged those brands under FlooringInc.com. Today FlooringInc describes itself as a leading online flooring retailer that has shipped over 500 million square feet of flooring and offers more than 22,000 items across 25 flooring types, with many products shipping nationwide in under three days from strategically located warehouses. Traxxon's positioning is therefore tied directly to FlooringInc's broader value proposition: durable, commercial-grade rubber flooring made in the USA, sold direct online, and backed by the retailer's service and warranty. The brand does not have its own separate corporate identity, leadership, or financial reporting; it is a trademarked product line within a privately held retailer.
History
Traxxon is not an independently founded company with its own corporate history; it is a product-line brand created and maintained by FlooringInc, LLC. Its history is therefore inseparable from the history of FlooringInc. FlooringInc was founded in 2007 by three friends — Chuck, Kurt, and Tony — who started the business from a bedroom office. Their stated goal was to offer the best prices and value in flooring without compromising quality or service, addressing a market where specialty, high-performance flooring was difficult to find, confusing, and needlessly expensive. Recognizing growing demand for rubber flooring, the founders launched RubberFlooringInc.com, giving customers direct access to manufacturers and products that had previously been hard to find. Over time the company expanded with GarageFlooringInc.com and FoamTiles.com, and these brands were eventually merged under FlooringInc.com. As FlooringInc grew into a leading online flooring retailer, it continued to operate with what it describes as the energy and dedication of a start-up. The company reports having shipped over 500 million square feet of flooring and offering more than 22,000 items across 25 flooring types, with many products shipping nationwide in under three days from strategically located warehouses. Within that catalog, FlooringInc created Traxxon as a quality mark for its most durable rubber flooring. According to the brand's own description, Traxxon identifies the commercial-grade rubber that FlooringInc judges to be its toughest, covering rolls, tiles, and mats built for heavy, long-term use. Lighter-duty and budget rubber products remain unbranded. FlooringInc emphasizes that Traxxon is a product-line quality mark within FlooringInc, not a separate business and not a renaming of FlooringInc: FlooringInc remains the house brand and the company customers buy from, ship with, and warranty through. Every Traxxon floor is a FlooringInc floor, sold, stocked, and supported by the same team. The Traxxon brand page on FlooringInc's website lists 43 products, with filters for shipping region, shipping speed, category, color, made-in-USA status, rubber thickness, product type, sport features, warranty, and installation location. This structure reflects Traxxon's role as a curated, premium tier within a much larger flooring catalog rather than a standalone enterprise.
- 2007
FlooringInc founded by Chuck, Kurt, and Tony, operating from a bedroom office.
RubberFlooringInc.com launched to meet growing demand for rubber flooring.
GarageFlooringInc.com and FoamTiles.com added as the company expanded.
Expanded brands merged under FlooringInc.com.
Traxxon established as FlooringInc's quality mark for its most durable commercial-grade rubber flooring.
Products and positioning
FlooringInc's premium quality mark for its most durable, commercial-grade rubber flooring, sold direct online with made-in-USA options.
Traxxon rubber flooring rolls
Commercial-grade rubber flooring supplied in roll form for heavy, long-term use.
Traxxon rubber flooring tiles
Commercial-grade rubber flooring tiles for heavy, long-term use.
Traxxon rubber mats
Commercial-grade rubber mats built for durability.
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