Tre Publishing House

Tre Publishing House, known in Vietnamese as Nhà Xuất Bản Trẻ, is a Vietnamese publishing house producing books and magazines. Its catalogue covers general-interest and life-topic publications, but the organization is especially associated with fiction. The publisher has released works by contemporary Vietnamese writers including Nguyễn Nhật Ánh and Nguyễn Ngọc Tư, helping bring popular and critically recognized Vietnamese literature to a broad domestic readership. Tre also publishes translated literature for the Vietnamese market. Its catalogue has included works associated with international authors such as Mario Puzo, Paul Auster, Thomas Mann, and J. K. Rowling. This combination of domestic writing and translated titles places the publisher within both Vietnam’s literary publishing sector and the wider market for internationally recognized fiction. The company’s identifiable catalogue includes Vietnamese novels and children’s or youth-oriented works such as Vừa nhắm mắt vừa mở cửa sổ, Cánh đồng bất tận, Tôi là Bêtô, and Cho tôi xin một vé đi tuổi thơ. It has also issued translated works and manga, including Nhóc Miko! and Skip Beat!, indicating an interest in reaching readers across age groups and formats. Tre expanded its distribution activity into digital publishing at the end of 2012. Through YBOOK, described as a member unit formally named Young E-Books Co., Ltd., it began distributing electronic editions of titles published by Tre. This move extended the publisher’s catalogue beyond printed books and connected its established editorial output with Vietnam’s developing e-book market. Available reference material does not establish Tre Publishing House’s founding year, founder, ownership structure, headquarters, financial performance, or official website URL. It also does not provide sufficient information to identify current executives or to assess the publisher’s present market share. The available evidence does, however, identify Tre as an active Vietnamese publishing brand with a catalogue spanning domestic fiction, translated literature, magazines, general-interest books, youth literature, and manga.

Tre Publishing House, or Nhà Xuất Bản Trẻ in Vietnamese, is a publishing organization based in Vietnam. The available reference material describes it as a publisher of books and magazines, with a catalogue that includes general-interest subjects as well as fiction. Although the sources do not establish its founding date or early institutional history, they identify fiction as the area for which the publisher is particularly well known. A significant part of Tre’s literary identity comes from its publication of contemporary Vietnamese authors. The cited catalogue includes works by Nguyễn Nhật Ánh and Nguyễn Ngọc Tư, two writers whose books have been presented to Vietnamese readers through Tre’s publishing programme. Titles associated with this body of work include Vừa nhắm mắt vừa mở cửa sổ, published in 2004; Cánh đồng bất tận, published in 2005; Tôi là Bêtô, published in 2007; and Cho tôi xin một vé đi tuổi thơ, published in 2008. These examples show the publisher’s role in issuing modern Vietnamese fiction and youth-oriented literary works across the 2000s. Tre’s programme also extends beyond domestic authors. It has published Vietnamese editions of works by foreign writers including Mario Puzo, Paul Auster, Thomas Mann, and J. K. Rowling. The catalogue therefore combines local literary production with translated international fiction, giving the publisher a role as both an outlet for Vietnamese authors and a channel for bringing overseas works to Vietnam. The publisher has also participated in illustrated and manga publishing. The reference material identifies Nhóc Miko! as a 2011 manga publication and Skip Beat! as a 2013 manga publication. These releases indicate an effort to serve younger readers and fans of serialized or illustrated fiction in addition to readers of conventional novels. A notable later development occurred at the end of 2012, when Tre began distributing electronic versions of its published works through YBOOK. YBOOK is identified as a member unit whose full name is Young E-Books Co., Ltd. The initiative represented a move into electronic distribution and provided a digital channel for titles that had originated in Tre’s print publishing programme. The available sources do not provide enough information to document Tre Publishing House’s legal formation, ownership, leadership, financial results, headquarters, complete catalogue, or current digital strategy. Accordingly, its documented history is best understood through its publishing output: contemporary Vietnamese fiction, translated works, manga and youth titles, magazines, and the later addition of e-book distribution.

• 2013

  Publication of Skip Beat!

  [1]Tre Publishing Houseen.wikipedia.org

  Tre published Skip Beat!, adding another manga title to its Vietnamese-language catalogue.

• 2012

  Launch of e-book distribution through YBOOK

  [1]Tre Publishing Houseen.wikipedia.org

  At the end of 2012, Tre began distributing electronic versions of its publications through YBOOK, a member unit identified as Young E-Books Co., Ltd.

• 2012

  Publication of Nữ thần báo tử

  [1]Tre Publishing Houseen.wikipedia.org

  Tre's cited catalogue includes Nữ thần báo tử, identified as a translated work published in 2012.

• 2011

  Publication of Nhóc Miko!

  [1]Tre Publishing Houseen.wikipedia.org

  Tre published the manga title Nhóc Miko!, demonstrating activity in illustrated and youth-oriented publishing.

• 2008

  Publication of Cho tôi xin một vé đi tuổi thơ

  [1]Tre Publishing Houseen.wikipedia.org

  The publisher released Cho tôi xin một vé đi tuổi thơ, another cited title in its Vietnamese fiction catalogue.

• 2007

  Publication of Tôi là Bêtô

  [1]Tre Publishing Houseen.wikipedia.org

  Tre added Tôi là Bêtô to its catalogue of Vietnamese fiction and youth-oriented literature.

• 2005

  Publication of Cánh đồng bất tận

  [1]Tre Publishing Houseen.wikipedia.org

  The publisher issued Cánh đồng bất tận as part of its contemporary Vietnamese fiction programme.

• 2004

  Publication of Vừa nhắm mắt vừa mở cửa sổ

  [1]Tre Publishing Houseen.wikipedia.org

  Tre Publishing House published Vừa nhắm mắt vừa mở cửa sổ, one of the Vietnamese fiction titles identified in the publisher's catalogue.

A Vietnamese publisher with a broad general-interest catalogue and a particularly visible focus on contemporary fiction, translated literature, youth titles, and selected manga. Its later e-book distribution activity broadened the brand from print publishing into digital reading.

• Fiction publishing

  Vietnamese contemporary fiction

  Tre is particularly associated with fiction by contemporary Vietnamese authors. Its cited catalogue includes works by Nguyễn Nhật Ánh and Nguyễn Ngọc Tư, alongside titles such as Vừa nhắm mắt vừa mở cửa sổ, Cánh đồng bất tận, Tôi là Bêtô, and Cho tôi xin một vé đi tuổi thơ. These publications form a central part of the publisher's literary identity.

• Translated book publishing

  Translated literature

  The publisher has released Vietnamese editions of works by international authors, including Mario Puzo, Paul Auster, Thomas Mann, and J. K. Rowling. The cited examples show a translated-fiction programme that complements Tre's publishing of Vietnamese writers.

• Manga publishing · 2011

  Manga and youth titles

  Tre's catalogue includes manga such as Nhóc Miko! and Skip Beat!. These titles broaden the publisher's audience beyond conventional literary fiction and demonstrate its participation in youth-oriented and illustrated publishing.

• Digital publishing · 2012

  E-book editions

  Since the end of 2012, electronic versions of Tre publications have been distributed through YBOOK, identified in the reference material as Young E-Books Co., Ltd., a member unit of the publishing operation.

• 2012

  Move into e-book distribution through YBOOKStrategy

  Background

  Tre's established print catalogue provided a base for distributing digital editions as electronic reading developed in Vietnam.

  Action taken

  At the end of 2012, the publisher began distributing electronic versions of its publications through YBOOK, a member unit identified as Young E-Books Co., Ltd.

  Aftermath

  The move added a digital distribution channel to Tre's print publishing activities. The available source does not quantify its commercial results or describe the later development of the service.

  Source

1. 1Tre Publishing Houseen.wikipedia.org