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Geo. F. Trumper

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Geo. F. Trumper is a historic British barbering and gentleman's grooming house founded in London in 1875, known for traditional shaving products and classic fragrances.

Last updated September 26, 2026

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Nov 4, 2026
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Nov 4, 2026

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Overview

Geo. F. Trumper is a British gentleman's grooming and fragrance house with roots in traditional London barbering. The brand is best known for its shaving creams, soaps, brushes, razors and classic colognes, sold through its own retail and online channels. Its product catalogue is organised around categories such as Fragrances, Shaving, Bath & Body, Grooming Accessories, Beard & Moustache, Hair Care, Leather Goods and Gifts & Gift Sets, reflecting a full-range approach to men's grooming rather than a single product line. The brand's identity is closely tied to heritage and craftsmanship. Its website presents a wide assortment of shaving hardware and software, including shaving creams, hard soaps, shaving brushes in several ranges, razors, shaving sets, stands and bowls. Fragrance is a major pillar, with colognes, eau de parfum and gift sets built around named scents such as Eucris, Spanish Leather, Paisley, Havana, Mayfair and Eclipse. The 150th Birthday Limited Edition Gift Set, containing four 30ml colognes presented in order of when they were blended, illustrates how the brand uses its long history as a marketing asset. Geo. F. Trumper operates as a specialist, premium-positioned brand rather than a mass-market one. Its products are priced in the mid-to-upper range for traditional grooming goods, and the assortment includes limited editions, refillable atomisers, samples and special offers. The company maintains a direct-to-consumer website and is also known through its London barbershop heritage, which supports its authority in wet-shaving and gentleman's grooming. In recent years the brand has continued to release new products and gift sets, and it has appeared in lifestyle media such as a Lamborghini Style Guide feature. Its communications emphasise product education, for example guidance on choosing a style of razor, alongside new product announcements. Overall, Geo. F. Trumper occupies a niche at the intersection of traditional British barbering, premium men's fragrance and heritage grooming retail.

History

Geo. F. Trumper was founded in London in 1875 by George Frederick Trumper, a barber who established a shop in the Mayfair area. The business grew as a gentleman's barber and perfumer, supplying shaving preparations, fragrances and grooming accessories to a clientele that valued traditional British craftsmanship. Over the decades the brand became associated with classic wet-shaving culture and with a set of signature scents that remain central to its identity. The company's long history is reflected in its product naming and marketing. Fragrances such as Eucris, Spanish Leather, Paisley, Havana, Mayfair and Eclipse have been maintained across generations, and the brand has periodically released limited editions that celebrate its heritage. In 2025 the company marked its 150th birthday with a limited edition gift set containing four 30ml colognes presented in order of when they were blended, a direct nod to its perfumery lineage. Geo. F. Trumper has operated primarily as a specialist grooming house rather than a mass-market cosmetics company. Its retail presence has historically centred on London, supported in the modern era by a direct-to-consumer website offering worldwide shipping. The online catalogue spans fragrances, shaving, bath and body, grooming accessories, beard and moustache, hair care, leather goods and gifts, with additional sections for refillable atomisers, samples, cufflinks and special offers. In the 21st century the brand has continued to develop new products while preserving its traditional ranges. Its website publishes news and educational content, including guidance on choosing a razor and announcements of new releases. In 2026 the brand was featured in Episode 3 of the Lamborghini Style Guide, an example of its continued presence in lifestyle and style media. The company remains privately held and continues to trade under the Geo. F. Trumper name.

  • 2026

    Featured in Episode 3 of the Lamborghini Style Guide.

  • 2025

    Brand marks 150th birthday with limited edition gift set of four 30ml colognes.

  • 2025

    New for 2025 product releases include Spanish Leather and Eucris gift sets and 30ml colognes.

  • 2024

    Website publishes guide 'Choosing a Style of Razor'.

  • 1875

    Geo. F. Trumper founded in London by George Frederick Trumper.

Products and positioning

Premium heritage British gentleman's grooming and fragrance house, rooted in traditional London barbering.

  • Fragrance

    Eucris Eau de Parfum

  • Bath & Body

    Eucris Bath and Shower Gel

  • Shaving

    Eucris Shaving Cream Tube

  • Bath & Body

    Eucris Deodorant Stick

  • Fragrance

    Spanish Leather Cologne

  • Bath & Body

    Spanish Leather Hair and Body Wash

  • Shaving

    Spanish Leather Shaving Cream Tube

  • Bath & Body

    Spanish Leather Deodorant Stick

  • Fragrance

    Paisley Cologne

  • Fragrance

    Havana Cologne

  • Fragrance

    Mayfair Cologne

  • Fragrance

    Eclipse Cologne

  • Shaving

    Coconut Oil Hard Shaving Soap

  • Shaving

    Eucris Hard Shaving Soap

  • Shaving

    Eucris Soft Shaving Cream

  • Shaving

    SB Range Shaving Brushes

  • Shaving

    PB Range Shaving Brushes

  • Shaving

    IB Range Shaving Brushes

  • Shaving

    K Range Synthetic Fibre Shaving Brushes

  • Shaving

    CB Range Shaving Brushes

  • Shaving

    Styptic Pencil

  • Gifts & Gift Sets

    150th Birthday Limited Edition Gift Set

  • Bath & Body

    Paisley Hair and Body Wash

  • Bath & Body

    GFT Deodorant Stick

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