TV Tarobá Londrina
Brazilian television station in Londrina, Paraná, affiliated with Band and part of Grupo Tarobá.
Last updated September 26, 2026
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Overview
TV Tarobá Londrina is a Brazilian television station based in Londrina, in the state of Paraná. It broadcasts on channel 13 (30 UHF digital) and is an affiliate of the Band network. The station belongs to Grupo Tarobá, which also includes its sister station TV Tarobá Cascavel and the Tarobá FM radio stations in Londrina and Cascavel. Its studios are located in the Aurora neighborhood, and its transmission antenna sits atop the Edifício Oscar Fuganti in the city center. The station's origins trace back to a channel 12 VHF concession granted by President José Sarney on 6 December 1989 to businessman João Milanez, owner of the newspaper Folha de Londrina and of TV Tarobá Cascavel. Milanez had long wanted a television station in the city and had even participated in the licensing process that created channel 5 VHF, which he lost to Grupo Paulo Pimentel, the founder of TV Cidade. Lacking the financial means to launch the station, he sold part of the shares to businessman José Eduardo de Andrade Vieira, owner of Banco Bamerindus, who also could not bring the plans to fruition. Milanez's strategy was to launch the station as an affiliate of Rede Bandeirantes, which was not possible at least until 1991, when TV Tropical changed affiliation and migrated to Rede Record. Later, the Muffato family, Milanez's partner in TV Tarobá, bought back Vieira's shares, and on 1 July 1996 launched TV Londrina. Initially, its studios operated in a house at Rua Belo Horizonte, 228, in the city center, and there were only two journalism teams producing local programs, with assistance from other professionals sent from Cascavel. In 1998, the station followed the standardization of the other companies in Grupo Tarobá and changed its name to TV Tarobá Londrina. In 2005, João Milanez left the partnership with the Muffato family in the group's two stations, and the shares were redistributed among the brothers Ederson, Everton and José Eduardo Muffato, and their mother, Reni Muffato. The station began digital transmissions on 18 March 2010, on channel 30 UHF for Londrina and nearby areas. Since then, its programming has been produced in high definition. Based on the federal decree for the transition of Brazilian TV stations from analog to digital, TV Tarobá Londrina, like the other stations in Londrina, ceased its channel 13 VHF analog transmissions on 28 November 2018, following ANATEL's official schedule. In addition to retransmitting Band's national programming, TV Tarobá Londrina currently produces and airs local programs. It also operates a network of retransmitters in several municipalities, including Apucarana, Arapongas, Cambé, Centenário do Sul, Cornélio Procópio, Florestópolis, Ibiporã, Jataizinho, Porecatu, Primeiro de Maio, Rolândia and Sertanópolis.
History
The history of TV Tarobá Londrina begins with a channel 12 VHF concession granted by President José Sarney on 6 December 1989 to businessman João Milanez, owner of the newspaper Folha de Londrina and of TV Tarobá Cascavel. Milanez had long dreamed of owning a television station in Londrina and had even participated in the licensing process that created channel 5 VHF, which he lost to Grupo Paulo Pimentel, the founder of TV Cidade. Lacking the financial means to launch the station, he sold part of the shares to businessman José Eduardo de Andrade Vieira, owner of Banco Bamerindus, who also could not bring the plans to fruition. Milanez's strategy was to launch the station as an affiliate of Rede Bandeirantes, which was not possible at least until 1991, when TV Tropical changed affiliation and migrated to Rede Record. Later, the Muffato family, Milanez's partner in TV Tarobá, bought back Vieira's shares, and on 1 July 1996 launched TV Londrina. Initially, its studios operated in a house at Rua Belo Horizonte, 228, in the city center, and there were only two journalism teams producing local programs, with assistance from other professionals sent from Cascavel. In 1998, the station followed the standardization of the other companies in Grupo Tarobá and changed its name to TV Tarobá Londrina. In 2005, João Milanez left the partnership with the Muffato family in the group's two stations, and the shares were redistributed among the brothers Ederson, Everton and José Eduardo Muffato, and their mother, Reni Muffato. The station began digital transmissions on 18 March 2010, on channel 30 UHF for Londrina and nearby areas. Since then, its programming has been produced in high definition. Based on the federal decree for the transition of Brazilian TV stations from analog to digital, TV Tarobá Londrina, like the other stations in Londrina, ceased its channel 13 VHF analog transmissions on 28 November 2018, following ANATEL's official schedule.
Concession granted by President José Sarney to João Milanez
Launch as TV Londrina
Renamed TV Tarobá Londrina
João Milanez leaves partnership; shares redistributed among Muffato family
Digital transmissions begin on channel 30 UHF
Analog channel 13 VHF transmissions cease
Products and positioning
Regional television station affiliated with Band, serving Londrina and surrounding areas as part of Grupo Tarobá.
Local news and programming
Band network affiliate programming
Sources2 sources
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