UFO

UFO (also known as UFO Furniture or United Furniture Outlets) is a South African furniture retail chain. According to the company, it opened its doors in 2004 with a single mega-store in Sandton, Johannesburg, and has since grown into one of the country's largest independent furniture retailers, operating 36 stores across provinces including Gauteng, KwaZulu-Natal and the Eastern Cape. Its flagship Sandton store has been refurbished to showcase an extensive furniture range. The retailer sells lounge suites, dining room sets, bedroom furniture and mattresses, décor and bar furniture, sourcing from leading local and international manufacturers. Its online store features recurring "Online Only Deals" with discounted prices, such as the Lara swivel chair, Sealy Optimus Euro Top queen bed set, Medi+Spine Novara MK2 pillow top queen bed set, Ronald and Fortaleza lounge suites, the Felix 9-piece dining room suite and the Lofty 5-piece bar set. UFO positions itself around an "unmatched combination of design, quality, and value," describing itself as one of the fastest-growing luxury brands in the home furnishings market while keeping prices affordable. It is a private company; no parent company or listed status is indicated in the available evidence.

UFO opened its first store in 2004 as a single mega-store in Sandton, Johannesburg. Over the following years it expanded across South Africa, growing into one of the country's largest independent furniture retailers with 36 stores in provinces such as Gauteng, KwaZulu-Natal and the Eastern Cape. The flagship Sandton store was later refurbished to display the company's most extensive furniture range to date. The company describes its mission as offering an unmatched combination of design, quality and value, sourcing furniture from leading local and international manufacturers, and providing an affordable yet memorable shopping experience.

• 2004

  Opened first mega-store in Sandton, Johannesburg.

• Grew to 36 stores across Gauteng, KwaZulu-Natal and the Eastern Cape.

• Refurbished flagship Sandton store to showcase an expanded furniture range.

Design, quality and value; a fast-growing luxury home furnishings brand with affordable prices.

• Lara swivel chair

  White fabric swivel accent chair.

• Sealy Optimus Euro Top Queen Bed Set

  Hybrid support mattress with gel foam.

• Medi+Spine Novara MK2 Pillow Top Queen Bed Set

  Memory foam pillow-top mattress.

• Ronald 3-Piece 3-Action Lounge Suite

  Brown PU upholstery with three recliners.

• Fortaleza 3-Piece 5-Action Lounge Suite

  PU upholstery with five reclining seats.

• Felix 9 Piece Dining Room Suite

  Suede-like upholstery and fluted bucket chairs.

• Lofty 5-Piece Bar Set

  Chrome legs, padded seats and glass-top table.

1. 1Home Furniture Online | Lounge, Dining & Bedroomunitedfurnitureoutlets.co.za
2. 2About UFOunitedfurnitureoutlets.co.za
3. 3UFO Furniturewikidata.org