Venum

Venum is a French brand focused on clothing, protective equipment, training products, and accessories for combat sports and fitness. It was created in 2006 by Franck Dupuis and André Vieira and developed around the needs of martial-arts practitioners, particularly in disciplines requiring specialized training apparel and protective gear. Its product and sponsorship activities span mixed martial arts, boxing, Brazilian jiu-jitsu, Muay Thai, Kun Khmer, karate, and related fitness training. The brand operates across several geographic regions, including Europe, Brazil, the United States, and Asia. Its international profile has been built not only through retail products but also through relationships with combat-sports athletes, gyms, events, and organizations. Venum's positioning emphasizes the identity and performance culture of fighting disciplines: products are designed for training, competition, sparring, and everyday athletic use, while the brand's visual language is closely associated with combat-sports environments. A major turning point came in 2020, when the UFC announced that Venum would replace Reebok as its official outfitting partner after the conclusion of Reebok's six-year agreement. The partnership became active in 2021 and gave Venum a highly visible role in one of the world's most prominent mixed-martial-arts organizations. UFC athletes have since worn Venum competition and walkout apparel under the organization's outfitting program. In March 2024, the UFC and Venum extended their partnership through 2029, reinforcing the brand's position within mainstream professional mixed martial arts. Venum's business scope extends beyond UFC apparel. Its broader assortment covers equipment and clothing used in multiple striking and grappling disciplines, including gloves, training apparel, uniforms, and other protective or practice-oriented products. The brand is also associated with combat-sports training infrastructure through the Venum Training Camp, a gym in Pattaya founded by Mehdi Zatout that offers mixed martial arts, Muay Thai, and Brazilian jiu-jitsu training and has produced successful fighters. Based on the available reference material, Venum remains an active international combat-sports brand. Detailed information about its corporate ownership, legal structure, financial performance, headquarters location within France, and current executive team is not established in the supplied sources.

Venum was established in 2006 by Franck Dupuis and André Vieira as a French brand dedicated to apparel and equipment for martial arts and combat sports. From its early identity, the brand served practitioners whose requirements differ from those of general sportswear users: garments must support intense movement, while gloves, protective equipment, uniforms, and training accessories must be suitable for striking, grappling, sparring, and repeated gym use. The brand's stated field includes mixed martial arts, boxing, Brazilian jiu-jitsu, Muay Thai, Kun Khmer, karate, and fitness. Venum's development combined product activity with international combat-sports exposure. It operated across Europe and expanded its presence in markets including Brazil, the United States, and Asia. This geographic reach allowed the brand to participate in several of the sport cultures that influence modern combat-sports retail, from Brazilian jiu-jitsu and mixed martial arts to Southeast Asian striking disciplines. The available reference material does not provide a detailed chronology of individual product launches, retail openings, corporate transactions, or financial results, so those aspects cannot be documented reliably here. The most consequential public development in Venum's history was its relationship with the UFC. On July 10, 2020, the UFC announced that Venum would become its official outfitting partner, replacing Reebok after the conclusion of Reebok's six-year deal. The partnership took effect in 2021. Through the arrangement, Venum gained prominent visibility on UFC athletes' competition and official apparel, linking the brand directly to the leading global mixed-martial-arts promotion. The UFC relationship was subsequently renewed. On March 7, 2024, the partnership was reported as extended through 2029. This extension indicates that Venum's role was not limited to a short transitional arrangement and that the brand remained an established part of the UFC's outfitting system. The partnership also functions as a major brand-building platform, placing Venum products and visual identity before an international audience of fighters and fans. The Venum name is also associated with the Venum Training Camp in Pattaya. The facility was founded by Mehdi Zatout and focuses on mixed martial arts, Muay Thai, and Brazilian jiu-jitsu. It has produced successful fighters and represents the brand's connection to physical training environments rather than apparel alone. The supplied sources do not establish whether the training camp is owned by the same legal entity as the product brand. Venum is currently described as an active international combat-sports brand. Its known scope includes apparel, equipment, and accessories for multiple disciplines, supported by high-profile organizational partnerships. Information about current executives, ownership, revenue, listing status, and a precise corporate headquarters address is not available in the supplied reference material.

• 2024

  UFC partnership extended through 2029

  [1]Venumen.wikipedia.org

  The UFC and Venum extend their official outfitting partnership through 2029.

• 2021

  UFC outfitting partnership begins

  [1]Venumen.wikipedia.org

  Venum becomes the active official outfitting partner of the UFC.

• 2020

  UFC appoints Venum as official outfitting partner

  [1]Venumen.wikipedia.org

  The UFC announces that Venum will replace Reebok as its official outfitting partner after the end of Reebok's six-year arrangement.

• 2006

  Venum is created

  [1]Venumen.wikipedia.org

  Franck Dupuis and André Vieira create Venum as a French brand serving martial-arts and combat-sports practitioners.

An international combat-sports specialist combining performance apparel, protective equipment, training products, and athlete or organization partnerships, with especially strong visibility in mixed martial arts.

• Apparel

  Combat-sports apparel

  Venum produces apparel for training, competition, and everyday use across mixed martial arts, boxing, Brazilian jiu-jitsu, Muay Thai, Kun Khmer, karate, and fitness. The range is positioned for the movement, durability, and identity requirements of combat-sports participants. UFC outfitting apparel is the brand's most visible organizational apparel line.

• Combat-sports equipment

  Mixed-martial-arts equipment

  The brand's mixed-martial-arts equipment supports striking, grappling, sparring, and general gym training. The supplied reference identifies Venum as a manufacturer of equipment for MMA but does not provide a verified item-by-item catalog or launch chronology.

• Combat-sports equipment

  Boxing and striking equipment

  Venum serves boxing and striking disciplines with equipment and apparel intended for training and practice. Its stated combat-sports scope also includes Muay Thai and Kun Khmer, disciplines in which specialized striking gear and training clothing are central to participation.

• Grappling apparel and equipment

  Brazilian jiu-jitsu products

  Venum offers products for Brazilian jiu-jitsu as part of its broader martial-arts portfolio. These products serve grappling practitioners and training environments, although the supplied sources do not specify individual product names, materials, or release dates.

• 2021UFC official outfitting partnership

  International · United States · Europe · Brazil · Asia

  Venum's official outfitting arrangement with the UFC placed its apparel and visual identity on UFC athletes and gave the brand broad exposure in international mixed martial arts.

  Outcome. The partnership continued and was extended through 2029 in 2024.

  Source

• 2024

  UFC outfitting partnership renewed through 2029Strategy

  Background

  Venum had served as the UFC's official outfitting partner since 2021.

  Action taken

  The UFC and Venum extended their partnership through 2029.

  Aftermath

  The extension maintained Venum's official outfitting position and continued its association with the UFC's global athlete and fan audience.

  Source

• 2020

  Venum selected to replace Reebok as UFC outfitting partnerStrategy

  Background

  The UFC's six-year outfitting agreement with Reebok was approaching its end, creating an opening for a new official apparel partner.

  Action taken

  The UFC announced Venum as its incoming official outfitting partner, with the arrangement taking effect in 2021.

  Aftermath

  The agreement gave Venum a prominent international platform in professional mixed martial arts.

  Source

• 2026.10.20

  Reported2026.10.20

  UFC and Venum unveil custom Petr Yan fight shorts[2]UFC与Venum发布彼得·严定制比赛短裤mmamania.com

  UFC and Venum unveiled custom fight shorts for Petr Yan, featuring design elements inspired by his Russian heritage.

Read more

1. 1Venumen.wikipedia.org
2. 2UFC与Venum发布彼得·严定制比赛短裤mmamania.com