Vital Proteins

Vital Proteins is a well-known American collagen brand, offering grass-fed bovine collagen peptides in powders, drinks, and snacks, promoting benefits for skin, hair, nails, and joints. Acquired by Nestlé Health Science in 2021.

Vital Proteins was founded in 2013 by Kurt Seidensticker in Chicago, Illinois, United States. The brand built its reputation on grass-fed bovine collagen peptides sold as powders, drinks, and snacks, positioning collagen as a beauty and wellness nutrition product for skin, hair, nails, and joints. In 2021, the company was acquired by Nestlé Health Science and became part of its portfolio.

• 2021

  Acquired by Nestlé Health Science

  Vital Proteins was acquired by Nestlé Health Science and became part of its brand portfolio.

• 2013

  Founded by Kurt Seidensticker

  Vital Proteins was founded in Chicago, Illinois, United States.

Mid-to-high-end beauty nutrition brand, emphasizing natural, clean ingredients and scientific support.

• Collagen supplement

  Collagen Powder

  Grass-fed bovine collagen peptide powder.

• Collagen beverage

  Collagen Drinks

  Collagen peptide drinks, including Collagen Water.

• Collagen snack

  Collagen Snacks

  Snacks featuring collagen peptides.

• 2022.02.21

  Reported2022.02.21

  Tracey Halama appointed CEO of Vital Proteins[2]Tracey Halama 获任 Vital Proteins 首席执行官prnewswire.com

  Vital Proteins appointed Tracey Halama, its former chief revenue officer and president, as CEO as founder Kurt Seidensticker stepped aside.

• 2022.02.21

  Reported2022.02.21

  Nestlé Health Science completes acquisition of Vital Proteins[2]Tracey Halama 获任 Vital Proteins 首席执行官prnewswire.com

  Nestlé Health Science completed its final acquisition of Vital Proteins, having acquired a majority stake in the brand in 2020.

• 2020.06.11

  Reported2020.06.11

  Nestlé Health Science agrees to acquire a majority stake in Vital Proteins[3]雀巢健康科学同意收购Vital Proteins多数股权finance.sina.com.cn

  Nestlé announced that Nestlé Health Science had agreed to acquire a majority stake in Vital Proteins. The transaction was pending regulatory approval; the amount was not disclosed.

Read more

1. 1Vital Proteins official websitevitalproteins.com
2. 2Tracey Halama 获任 Vital Proteins 首席执行官prnewswire.com
3. 3雀巢健康科学同意收购Vital Proteins多数股权finance.sina.com.cn