Viu Eyewear
VIU Eyewear is a premium eyewear brand offering glasses and sunglasses, with frames from €195 including prescription lenses.
Last updated September 10, 2026
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- First read
- Nov 4, 2026
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- Nov 4, 2026
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Overview
VIU Eyewear describes itself as offering premium eyewear in timeless Swiss design, handcrafted from the world's finest materials, made transparently and with care for our planet. Its online shop lists glasses from €195 including prescription lenses and sunglasses from €165 with high-quality lenses, and it states more than 500,000 happy customers and more than 6000 reviews. VIU also provides in-store services including professional eye tests and optical consultation.
Products and positioning
Premium eyewear in timeless Swiss design, handcrafted from the world's finest materials, made transparently and with care for our planet.
Glasses from €195 including prescription lenses
Sunglasses from €165 with high-quality lenses
Progressive glasses
Contact lenses
Acetate Renew frames
Limited Edition The Nova VIU x Sarah Hartmann
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