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Vossen is a European terry goods (frottierwaren) brand selling towels, bathrobes and bath mats through its online shop.

Last updated September 16, 2026

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Nov 4, 2026
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Overview

Vossen operates an online shop for towels, bathrobes and bath mats, describing itself as Europe's number one for terry goods. Its product range includes towels such as Vienna Style Supersoft and Texas, bath mats such as Vossen Feeling, and spa coats such as Rom, alongside collections including Flavour & Flair, Beach Essentials and a VOSSEN x PEANUTS collaboration.

History

Vossen sells towels, bathrobes and bath mats through its online shop, where it presents itself as Europe's number one for terry goods. Its shop highlights product lines such as Vienna Style Supersoft, Texas, Vossen Feeling, High Line, Rom and Calypso Feeling, as well as collections including Flavour & Flair, Beach Essentials and a VOSSEN x PEANUTS collaboration.

Products and positioning

Europe's number one for terry goods.

  • Vienna Style Supersoft

    Described on the Vossen shop as the most popular towel.

  • Texas

    A towel described as ideal for every figure.

  • Vossen Feeling

    A bath mat with a large variety of colours.

  • High Line

    A towel offering maximum volume.

  • Rom

    A unisex spa coat described as airy, light and breathable, made with waffle piqué fabric.

  • Calypso Feeling

    A product line described as 45 years of proven quality.

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