Recent events
Recent events tied to this brand in public sources.
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2022
Weibo responds to reports of layoffs
After online reports alleged widespread layoffs and employees being asked to resign, Weibo said some organizational adjustments were being made, employees affected would be reassigned where possible or receive compensation, and it denied that layoffs were occurring.
2022
China Unicom launches internet account registration cleanup service
China Unicom, together with the CAICT number-service group and some internet companies, launched a one-stop service for handling registration information linked to phone numbers across internet platforms. The service was available for trial use in Beijing, Jiangsu and Zhejiang.
2022
Maoyan Movie joins Weibo Microservice
Maoyan Movie joined Weibo Microservice, where users can mark films they want to see and buy tickets. The article describes Weibo and Maoyan as working together to provide movie promotion and ticketing services.
2021
Beijing regulator fines Sina Weibo’s operator
The Beijing Internet Information Office imposed an administrative fine totaling 3 million yuan on the company operating Sina Weibo, over repeated publication or transmission of information prohibited by laws and regulations.
2021
Sina Weibo announces rectification measures after regulator criticism
Sina Weibo said it accepted the regulator’s criticism and established a rectification working group. It said the group would address soft pornography and homogenized malicious marketing, including through content identification and account enforcement measures.
2021
Weibo penalized by China’s cyberspace regulator
China’s Cyberspace Administration summoned and penalized Weibo. The supplied report does not specify the penalty details.
2021
Weibo and Suning announce cooperation involving WBG
Weibo announced that it had reached a cooperation with Suning. A related announcement said the former Suning Esports Club’s League of Legends division had become WBG (Weibo Gaming).
2021
Weibo announces planned rules against misconduct by entertainment marketing accounts
Weibo said it would introduce rules to penalize entertainment marketing accounts that publish rumors, promote boycotts, or post vulgar gossip, as part of its measures to address disorder in fan communities.
2021
Weibo launches profile interaction-restriction warning feature
Weibo launched a profile feature that warns users who post inappropriate remarks and restricts interactions, with the stated aim of curbing personal attacks and promoting a healthier platform ecosystem.
2021
Chinese internet regulator fines platforms over sexually suggestive content involving children
China's Cyberspace Administration ordered Kuaishou Technology, Tencent's QQ, Alibaba's Taobao, Weibo Corp and Little Red Book to remove offending accounts and pay unspecified fines over sexually suggestive content involving children.
2021
Clearblue launches 'Know Yourself' public-service video
Clearblue partnered with five prominent mother influencers on Weibo to launch a public-service video featuring five women's experiences while trying to conceive. The video advocates understanding and accepting oneself and calls for greater understanding and support for women trying to conceive.
2021
Weibo appoints Yan Wang as independent director
Weibo announced that its board appointed Yan Wang as an independent director, with the appointment effective immediately.
2021
Weibo announces planned creator advertising program upgrades
Weibo said it would continue upgrading its advertising revenue-sharing program for creators in 2021, including upgrading the video incentive program to a video-account subsidy policy and improving monetization products.
2021
Weibo announces e-commerce service-provider support and Super V Rising Star programs
Weibo announced an e-commerce service-provider support strategy and the Super V Rising Star program, offering selected creators and service providers support such as platform subsidies, traffic exposure and professional services.
2020
CBA League and Weibo announce strategic social-media partnership
CBA League and Weibo announced a strategic social-media partnership to develop teams’ and players’ social assets, build official fan communities, create online and offline derivative IP, and explore new business models.
2020
Weibo acquires TS esports team
Weibo acquired the TS esports team. The source gives no date for the completed acquisition.
2020
Maoyan, iQIYI and Weibo jointly release China movie market report
Maoyan Entertainment teamed up with iQIYI and Weibo to jointly release a report on China's movie market for the first half of 2020.
2020
Weibo announces external-link whitelist restrictions
Weibo announced that it would introduce an external-link whitelist mechanism in early August and change its short-link service to a restricted free service. Links to websites outside the whitelist would no longer be supported.
2020
Weibo announces two-month crackdown on malicious marketing accounts
Weibo announced a two-month campaign to address malicious marketing accounts, citing national and Beijing internet-content governance requirements. It also reported prior actions against false information and accounts.
2020
Weibo forecasts a 15%–20% year-over-year first-quarter revenue decline
Weibo said the coronavirus outbreak in China was significantly affecting its first-quarter results and forecast that first-quarter net revenue measured in renminbi would decline 15%–20% year over year. The company described this as a preliminary estimate that could be adjusted.