Wyze Labs

Corporate brand

An American smart-home technology company known for affordable connected cameras, security devices, sensors, and household appliances.

Last updated October 19, 2026

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First read: Nov 4, 2026
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Overview

Wyze Labs, commonly branded as Wyze, is a privately held American consumer-technology company focused on connected-home products and software services. The company was incorporated in Seattle on July 19, 2017, by former Amazon employees Yun Zhang, Dongsheng Song, Dave Crosby, and Elana Fishman. It initially operated under the Wyzecam name and entered the market with the WyzeCam v1, a compact internet-connected security camera priced at $19.99. The product established the commercial formula that has continued to define the brand: combine features associated with more expensive smart-home equipment with direct online distribution and comparatively low prices. Wyze expanded rapidly from its first camera. The Wyze Cam v2 followed soon after, while the motorized Wyze Cam Pan arrived in 2018 with remote pan-and-tilt movement, automatic tracking, and a price of about $30. By October 2018, the company said it had sold one million Wyze Cam units. The brand subsequently broadened into smart lighting, plugs, entry sensors, motion sensors, doorbells, locks, thermostats, monitoring services, and robot vacuums. These products are generally managed through the Wyze mobile application, which connects cameras and other devices into a broader home-automation ecosystem. A major part of Wyze's proposition is the use of software to extend relatively inexpensive hardware. In 2019, it worked with Seattle artificial-intelligence company Xnor.ai to provide local person detection on selected cameras. That arrangement ended after Apple acquired Xnor.ai, and Wyze later developed its own artificial-intelligence capabilities for features associated with its Cam Plus subscription. Cam Plus and Wyze Home Monitoring added recurring-service elements to a business that had initially been centered primarily on one-time hardware purchases. The monitoring service, introduced in 2020 through a partnership with Noonlight, offered self-monitoring and professional-monitoring options. The company also continued to refresh its core camera line. Wyze Cam v3, introduced in 2020, added outdoor-rated protection, color night vision, a wider field of view, and a built-in siren. The Wyze Video Doorbell and other access and security products extended the brand's presence beyond indoor cameras. In 2023, Wyze emphasized cameras with the launch of the Cam OG, Cam OG Telephoto, and Cam Pan v3. The Wyze Cam v4, released in March 2024, became a flagship camera with 2.5K QHD resolution and improved color night vision. Wyze's affordability and direct-to-consumer model helped it attract a large user base and industry attention; Time included it in its 2022 list of the 100 most influential companies. The company has nevertheless faced substantial trust and security challenges. A 2019 server exposure affected information associated with approximately 2.4 million customers. Later incidents in 2023 and 2024 involved users being shown camera feeds or images associated with other accounts. These events intensified scrutiny of Wyze's security engineering, cloud architecture, disclosure practices, and compliance controls. Wyze responded with account and access measures, additional security testing, revised verification practices, and, in 2025, the VerifiedView feature, which links camera content to an account identifier embedded in image, video, and stream metadata. Wyze remains a private smart-home company whose scope includes cameras, doorbells, sensors, lighting, plugs, access control, climate products, monitoring software, and household appliances. Its principal market identity is still value-oriented connected security: products intended to make cameras and home automation accessible to consumers who may not want the cost or complexity of traditional security systems.

History

Wyze Labs was incorporated in Seattle on July 19, 2017, by Yun Zhang, Dongsheng Song, Dave Crosby, and Elana Fishman, all described in reference material as former Amazon employees. The company initially used the Wyzecam identity and entered the market with the WyzeCam v1 on October 24, 2017. Priced at $19.99, the camera challenged the prevailing assumption that connected security cameras needed to be expensive. The Wyze Cam v2 followed, and the company soon established a reputation for combining compact hardware, mobile-app control, cloud connectivity, and features normally found in higher-priced products. Wyze's first major expansion came in 2018 with the Wyze Cam Pan. The approximately $30 device added motorized movement, including 360-degree rotation, tilting, and automatic motion tracking. By October 24 of that year, Wyze had sold one million Wyze Cam units. In 2019, the company began building a wider smart-home platform with the Wyze Bulb, Wyze Plug, and Wyze Sense contact and motion sensors. These products were connected through the Wyze application, allowing the brand to move from a single camera product toward a broader system for security, lighting, and automation. Artificial intelligence became an important part of this development. Wyze partnered with Seattle-based Xnor.ai in 2019 to add person-detection capabilities to the Wyze Cam v2 and Cam Pan through a firmware update. The processing was designed to occur locally on the devices rather than through a cloud service. After Apple acquired Xnor.ai, the partnership ended and Wyze removed the feature in early 2020. Wyze later developed its own artificial-intelligence capabilities, which became associated with Cam Plus subscription functionality. The company faced financial pressure during the early COVID-19 pandemic. Reference material states that Wyze was close to shutting down and reduced its planned fundraising target from $50 million to $10 million while adding the Cam Plus subscription plan and taking other survival measures. The company subsequently raised a reported $110 million Series B round in 2021, led by Marcy Venture Partners and joined by Eastern Bell Venture Capital, American Family Ventures, and Kensington Capital Partners. Earlier reference material also identifies a reported $20 million funding round in November 2019 involving iSeed Ventures. Wyze broadened its hardware portfolio in 2020. The Wyze Cam v3 added outdoor-rated protection, color night vision, a wider field of view, and a built-in siren. In September, the company released a wired 1080p Video Doorbell at $29.99. In December, it introduced Wyze Home Monitoring, offering self-monitoring and professional monitoring through a partnership with Noonlight. Wyze later added smart locks, thermostats, environmental sensors, and robot vacuums, making the brand a general connected-home provider rather than only a camera company. Security and litigation have been recurring parts of Wyze's history. Sensormatic, a Johnson Controls subsidiary, sued Wyze in 2019 over alleged patent infringement involving seven patents; reference material says Wyze prevailed by September 2020. Xiaomi later reported Wyze to Amazon over an alleged infringement involving a robot-vacuum patent. Wyze responded in July 2021 by filing a declaratory action in the Western District of Washington, arguing that prior art invalidated the patent. The company also acknowledged a 2019 server leak involving information associated with roughly 2.4 million customers. Wyze logged users out and required them to authenticate again. In 2022, Bitdefender stated that Wyze had discontinued the WyzeCam v1 over a vulnerability it had reported three years earlier, although Wyze had not publicly announced the vulnerability. Further incidents occurred in September 2023, when users reported cross-account feeds in the web viewer, and in February 2024, when approximately 13,000 home-security customers were reportedly shown another user's home. Wyze attributed the 2023 event to web caching and later described additional security testing, verification, engineering, and compliance measures. At the end of 2022, Wyze described 2023 as a year centered on cameras. It launched the Cam OG and Cam OG Telephoto in January 2023 and the Cam Pan v3 in the same product cycle. The Cam v4 arrived in March 2024 with 2.5K QHD resolution and improved color night vision. In 2025, Wyze introduced VerifiedView, which uses a hashed account identifier associated with camera firmware and content metadata to help ensure that media is served only to the matching account. Wyze remains a private, value-oriented smart-home company whose products span security cameras, access, sensors, lighting, appliances, monitoring, and software subscriptions.

2025
VerifiedView is introduced
[1]Wyze Labsen.wikipedia.org
Wyze introduced a content-verification feature designed to reduce cross-account media exposure.
2024
Wyze Cam v4 launches
[1]Wyze Labsen.wikipedia.org
The Cam v4 brought 2.5K QHD resolution and improved color night vision.
2023
Camera-focused product expansion
[1]Wyze Labsen.wikipedia.org
Wyze launched the Cam OG, Cam OG Telephoto, and Cam Pan v3.
2022
Named to Time's influential companies list
[2]Time 100 Most Influential Companies of 2022time.com
Time included Wyze among its 100 Most Influential Companies of 2022.
2021
Series B financing closes
[1]Wyze Labsen.wikipedia.org
Wyze completed a reported $110 million Series B funding round.
2020
Cam v3 and Home Monitoring launch
[1]Wyze Labsen.wikipedia.org
Wyze introduced the outdoor-rated Cam v3, Video Doorbell, and Wyze Home Monitoring service.
2019
Wyze expands beyond cameras
[1]Wyze Labsen.wikipedia.org
Wyze introduced bulbs, plugs, and Sense contact and motion sensors.
2018
Wyze reaches one million camera sales
[1]Wyze Labsen.wikipedia.org
Wyze reported one million Wyze Cam units sold by October 24, 2018.
2018
Wyze Cam Pan launches
[1]Wyze Labsen.wikipedia.org
The motorized Cam Pan added pan, tilt, and automatic motion tracking at a low-cost price point.
2017
Wyze Labs is incorporated
[1]Wyze Labsen.wikipedia.org
Wyze Labs was incorporated in Seattle on July 19, 2017, by Yun Zhang, Dongsheng Song, Dave Crosby, and Elana Fishman.
2017
WyzeCam v1 launches
[1]Wyze Labsen.wikipedia.org
The company's first camera launched on October 24 at a $19.99 price point.

Products and positioning

Affordable, easy-to-use smart-home and home-security products supported by a connected software ecosystem and subscription services.

Connected security camera · 2017
Wyze Cam
Wyze's original camera family established the brand's low-price, feature-rich approach to home security. The range evolved from the WyzeCam v1 and v2 into newer generations with improved imaging, connectivity, motion features, and software integration through the Wyze application.
Motorized security camera · 2018
Wyze Cam Pan
The Cam Pan family adds remote pan-and-tilt movement to Wyze's camera platform. The original model offered 360-degree rotation, tilting, and automatic motion tracking. Later generations extended the design with improved weather resistance and updated imaging capabilities.
Outdoor security camera · 2020
Wyze Cam v3
Introduced in 2020, Cam v3 expanded Wyze's camera capabilities with outdoor-rated protection, color night vision, a wider field of view, motion-triggered functions, and a built-in siren. It became one of the company's principal general-purpose camera models.
Flagship security camera · 2024
Wyze Cam v4
Released in March 2024, Cam v4 is a flagship Wyze camera featuring 2.5K QHD resolution and improved color night vision. It represents the company's continued emphasis on improving image quality while retaining its value-oriented market position.
Video doorbell · 2020
Wyze Video Doorbell
Wyze's wired Video Doorbell extends its camera platform to front-door monitoring. The initial model offered 1080p video and was introduced as a comparatively inexpensive entry into connected access and visitor awareness.
Smart-home sensors · 2019
Wyze Sense
Wyze Sense comprises contact and motion sensors designed to work with the Wyze application and other devices. The products support basic home-awareness and automation use cases, including detecting movement or whether an entry point is open.
Smart lighting and power control · 2019
Wyze Bulb and Wyze Plug
The Wyze Bulb and Wyze Plug brought lighting and appliance control into the company's connected application. They helped Wyze broaden from security cameras into everyday home automation and enabled users to coordinate devices within a single ecosystem.
Subscription software service · 2020
Cam Plus
Cam Plus is a subscription service supporting cloud and artificial-intelligence features for compatible Wyze cameras. It became part of the company's effort to supplement hardware sales with recurring software and analytics functionality.
Home-security service · 2020
Wyze Home Monitoring
Wyze Home Monitoring provides self-monitoring and professional-monitoring options for connected-home security. The service launched in partnership with Noonlight and broadened Wyze's role from device supplier to security-service provider.
Household appliance
Wyze robot vacuums
Wyze has also marketed robot vacuum products as part of its wider smart-home and household-appliance portfolio. The category led to a patent dispute with Xiaomi concerning autonomous cleaning-device technology.

Controversies

2024
Home-security customers shown another user's home
Approximately 13,000 Wyze home-security customers were reportedly shown images or views associated with someone else's home. The incident led Wyze to describe additional security-engineering, testing, verification, and compliance measures.
Source
2023
Cross-account feeds displayed in web viewer
Some users reported seeing camera feeds belonging to other accounts in Wyze's web viewer. A Wyze spokesperson attributed the problem to web caching.
Source
2022
WyzeCam v1 security vulnerability
Bitdefender reported that Wyze had discontinued the WyzeCam v1 in connection with a vulnerability reported to the company three years earlier. Reference material states that Wyze did not make a public announcement about the vulnerability.
Source
2021
Wyze sues Xiaomi and Roborock over robotic vacuum patent
Wyze Labs sued Xiaomi and Roborock in federal court, seeking to invalidate their 2019 patent for an autonomous cleaning device. The dispute concerns an Amazon listing for Wyze’s robotic vacuum.
Source
2019
Server exposure affecting customer information
Wyze acknowledged that a server leak exposed information associated with approximately 2.4 million customers. The company logged users out of their accounts and required reauthentication.
Source
2019
Wyze discloses customer data exposure
Wyze disclosed that information in some non-production databases was mistakenly made public from December 4 through December 26, 2019, and accessed by an unauthorized party. The exposed information included customer and device details; the source says 2.4 million customers were affected.
Source

2025
Introduce stronger camera-content verificationStrategy
Background
Following cross-account exposure incidents, Wyze sought to strengthen the link between account identity and camera-generated media.
Action taken
Wyze introduced VerifiedView, which associates a hashed account identifier with camera firmware and embeds it in image, video, and stream metadata.
Aftermath
The system is intended to serve content only when the requesting account matches the embedded identifier and to refuse mismatched livestream requests.
Source
2023
Make 2023 a camera-focused product yearGeneration change
Background
At the end of 2022, Wyze identified cameras as a central product priority for the following year.
Action taken
Wyze launched the Cam OG, Cam OG Telephoto, and Cam Pan v3.
Aftermath
The company refreshed its camera lineup with multiple form factors, including a weather-resistant pan-and-tilt model.
Source
2020
Add subscription software and monitoring servicesStrategy
Background
During the early COVID-19 pandemic, reference material says Wyze faced severe financial pressure and was close to shutting down.
Action taken
Wyze added the Cam Plus subscription plan and launched Wyze Home Monitoring with Noonlight, while reducing its planned fundraising target.
Aftermath
The company continued operating and developed recurring-service offerings alongside hardware sales.
Reported fundraising target. $50 million → $10 million (2020)
Source
2020
Launch outdoor-rated Cam v3 and Video DoorbellProduct launch
Background
Wyze sought to strengthen its core security range and extend camera-based monitoring to outdoor areas and front doors.
Action taken
The company released Cam v3 with outdoor protection and enhanced imaging, followed by a wired 1080p Video Doorbell.
Aftermath
The releases broadened Wyze's security-device portfolio beyond its original indoor-camera proposition.
Source
2019
Expand from cameras into a connected-home ecosystemStrategy
Background
Wyze initially built its identity around low-cost connected cameras but sought broader utility and stronger platform integration.
Action taken
The company introduced smart bulbs, plugs, contact sensors, and motion sensors controlled through its mobile application.
Aftermath
Wyze developed a broader smart-home portfolio spanning security, lighting, automation, access, climate, and appliances.
Source

Recent events

2021.07.15
Reported2021.07.20
Wyze sues Xiaomi and Roborock over robotic vacuum patent[5]Wyze sues Xiaomi and Roborock over robotic vacuum patentgeekwire.com
Wyze Labs sued Xiaomi and Roborock in federal court, seeking to invalidate their 2019 patent for an autonomous cleaning device. The dispute concerns an Amazon listing for Wyze’s robotic vacuum.
2020.12.08
Reported2020.12.08
Wyze and Noonlight partner on home monitoring service[6]Wyze与Noonlight合作推出家庭监控服务cnet.com
Wyze's professional home monitoring service is the result of a partnership between Wyze and professional monitoring company Noonlight.
2020.12.01
Reported2020.12.02
Wyze unveils Wyze Watch[7]Wyze发布Wyze Watch智能手表finance.sina.com.cn
Wyze unveiled the Wyze Watch, a $20 smartwatch that is up for pre-order and is scheduled to ship in February.
2020.06.23
Reported2020.06.23
Wyze launches Wyze Cam Outdoor in early access[8]Wyze Cam Outdoor开启早期体验销售techcrunch.com
Wyze launched the Wyze Cam Outdoor in early access; the starter bundle costs $50 and is available in Wyze’s shop and app.
2019.12.31
Reported2019.12.31
Wyze discloses customer data exposure[4]Wyze discloses customer data exposurerivergrandrapids.com
Wyze disclosed that information in some non-production databases was mistakenly made public from December 4 through December 26, 2019, and accessed by an unauthorized party. The exposed information included customer and device details; the source says 2.4 million customers were affected.
2019.10.23
Reported2019.10.23
Wyze announces one-day free-shipping promotion[9]Wyze宣布推出一天免运费促销zdnet.com
Wyze announced a planned all-day free-shipping offer on orders over $25 for October 24, 2019, with customers required to use promo code WYZEDAY2019.

Sources12 sources

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