Xiaozhu
A Chinese consumer-to-consumer platform for short-term home and apartment rentals.
Last updated November 4, 2026
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Overview
Xiaozhu is a Chinese consumer-to-consumer short-term accommodation platform headquartered in Beijing. Founded in 2012 by Kelvin Chen Chi, a doctor from Chengdu, the company developed a marketplace connecting travelers with hosts offering homes, apartments, and other residential lodging for short stays. Its model belongs to the broader home-sharing and alternative-accommodation sector, in which digital platforms provide listing, discovery, booking, and related transaction services rather than operating a conventional hotel network. The company became one of the notable participants in China's rapidly developing short-term rental market. Its platform competed primarily with domestic provider Tujia and with Airbnb's operations in China. According to the referenced Wikipedia material, Xiaozhu held approximately 21.6% of the Chinese short-term rental-platform market in 2018. The figure is time-specific and reflects the market position reported for that period rather than a current market-share estimate. Xiaozhu's principal consumer proposition is access to locally situated homes and apartments that can offer a different experience from standardized hotels. For hosts, the platform provides a channel for presenting residential accommodation to potential guests. The available reference material does not provide a detailed breakdown of Xiaozhu's fee structure, verification systems, insurance arrangements, host tools, geographic coverage beyond China, or current operating scale, so those aspects cannot be described reliably here. In October 2018, Xiaozhu completed a funding round of approximately $300 million led by Yunfeng Capital. The referenced material characterizes the company as a technology unicorn and reports a valuation above $1 billion at that time. These financing and valuation descriptions apply to the 2018 period and should not be interpreted as current financial information. No reliable current listing status, ticker, parent company, or ownership structure is supplied by the available sources. The brand is therefore best understood as a Chinese short-term accommodation marketplace whose identity is associated with peer-to-peer or consumer-to-consumer lodging. The supplied material confirms its founding, Beijing base, core service, principal competitors, 2018 market position, and 2018 financing milestone, but does not support a more detailed account of later products, international expansion, leadership changes, campaigns, scandals, or present-day business performance.
History
Xiaozhu was established in 2012 by Kelvin Chen Chi, a doctor from Chengdu. The company was created as a digital marketplace for short-term residential accommodation, allowing consumers to discover and book homes and apartments offered by individual hosts. This placed Xiaozhu within China's emerging home-sharing and alternative-lodging economy, distinct from traditional hotel operators because its inventory was supplied through a platform of residential hosts. The company was based in Beijing and developed its business in the Chinese short-term rental market. Its service concept centered on matching guests seeking temporary accommodation with hosts seeking to rent homes or apartments for short periods. The available reference material does not document the precise launch sequence, the original brand strategy, or the company's early operating metrics, so those details are not expanded here. By 2018, Xiaozhu had become a substantial participant in China's short-term rental-platform sector. The referenced material gives it an estimated 21.6% share of the Chinese market at that time. It identifies Tujia and Airbnb as key competitors, indicating that Xiaozhu operated in a market containing both domestic platforms and international home-sharing services. The market-share figure is historical and should not be treated as a current measurement. A major financing milestone occurred in October 2018, when Xiaozhu closed a funding round of approximately $300 million led by Yunfeng Capital. The same reference material describes the company as a technology unicorn and places its valuation above $1 billion during that period. This financing helped establish Xiaozhu as a prominent venture-backed company in China's online accommodation sector, although the available material does not specify the detailed use of proceeds, investor syndicate, or subsequent financing history. The supplied sources provide no sufficiently detailed account of Xiaozhu's later corporate development, product expansion, international operations, regulatory relationships, ownership changes, or current financial condition. Accordingly, the documented history supports a concise account of its founding, marketplace model, competitive position in 2018, and major financing event, while later developments remain unverified in this dossier.
- 2018
Reported 21.6% market share in China
[1]Reference material reported that Xiaozhu held approximately 21.6% of the Chinese short-term rental-platform market during 2018.
- 2018
Approximately $300 million financing round
[1]In October 2018, Xiaozhu completed a funding round of approximately $300 million led by Yunfeng Capital.
- 2012
Company founded
[1]Kelvin Chen Chi founded Xiaozhu as a Chinese consumer-to-consumer short-term home and apartment rental platform.
Products and positioning
A Chinese digital home-sharing and short-term accommodation marketplace connecting travelers with residential hosts.
Short-term accommodation platform · 2012
Xiaozhu short-term accommodation marketplace
Xiaozhu's core service is a digital marketplace for short-term stays in homes and apartments. It connects consumers seeking temporary accommodation with individual hosts who list residential properties. The available sources establish the consumer-to-consumer marketplace model but do not provide enough detail to verify specific booking features, host-support services, payment systems, or protection products.
Controversies
2019
Hidden Camera Found in Platform Short-Term Rental; C2C Rules Harm Consumer Rights
In March 2019, a couple in Xi'an found a camera inside the television of a short-term rental booked on Xiaozhu. That same year, China Quality Daily reported that its C2C model had issues including inconsistent order exemption periods and pre-checked agreement boxes, harming consumer rights. Xiaozhu was also ordered to pay about RMB 133,000 for misappropriating photos of Yiyi Short Rental listings. The platform said the landlord was responsible for management and that it cooperated with the police investigation.
Brand decisions
2018
Secured major venture financingOtherBackground
Xiaozhu was competing in China's growing short-term rental market against domestic and international platforms, including Tujia and Airbnb.
Action taken
The company closed an approximately $300 million funding round in October 2018, led by Yunfeng Capital.
Aftermath
The financing was associated with a valuation of more than $1 billion and reinforced Xiaozhu's status as a technology unicorn at that time.
Funding round. Approximately $300 million raised (October 2018)
Sources3 sources
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