XSPORT
XSPORT was a Ukrainian multisport television channel and sports news brand.
Last updated August 26, 2026
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Overview
XSPORT was a Ukrainian sports-media brand centered on a national television channel and the xsport.ua online portal. The service originated as a hockey-focused project under the proposed name Hockey. Totveld LLC received regulatory support for the project in 2011, including a satellite broadcasting licence and subsequent authorization to broadcast digitally. Test transmissions began on January 16, 2012, followed by regular programming on January 22, 2012. Until June 2013, the channel operated principally as a monosport service devoted to hockey. Its editorial and programming scope then widened substantially. At the end of May 2013, the owner sought a licence renewal and a change of name to XSPORT, with the stated intention of covering a broader range of sports. The rebrand took effect on June 10, 2013. XSPORT presented itself as a Ukrainian multisport channel associated with healthy living and the promotion of Ukrainian sport. Its programming included hockey, boxing, mixed martial arts, athletics, tennis, swimming, handball, basketball, football-related material, motorsport, esports, extreme sports and sport-fishing content, alongside news, studio shows, documentaries and magazine programming. The brand operated through both linear television and digital media. Its broadcasts were distributed through Ukraine's DVB-T2 digital terrestrial network, satellite transmission and cable or online packages, including services associated with major Ukrainian operators. The online portal continued to publish sports news and information even during periods when the television service was unavailable. XSPORT faced severe operating pressure after Russia's war against Ukraine, broader economic deterioration and exchange-rate instability. On January 1, 2015, it suspended its own television broadcasting, citing the difficulty of financing premium foreign sports content purchased in foreign currency and the need to reduce technical costs. The website and online broadcasting activities continued during the interruption. Television distribution resumed on April 13, 2016, via satellite and the T2 digital network. The channel refreshed its logo and on-air graphics in November 2017, adopting a yellow-and-blue visual treatment. In September 2024, Ukraine's National Council on Television and Radio approved a temporary wartime measure permitting some non-sports programming. According to the cited account, the regulator revoked Totveld LLC's licence on March 26, 2026, and XSPORT and XSPORT+ ceased broadcasting on April 1, 2026, amid an unfavorable financial environment. XSPORT is therefore best understood as a Ukrainian sports broadcasting and digital publishing brand whose television operation ended following the reported licence revocation.
History
XSPORT developed from a proposed Ukrainian hockey television service called Hockey. On June 1, 2011, Ukraine's National Council on Television and Radio Broadcasting decided to issue Totveld LLC a satellite broadcasting licence. The project was initially presented as a hockey channel expected to launch in early 2012. On August 18, 2011, it also won a competition for digital broadcasting authorization. Test transmissions began on January 16, 2012, and full broadcasting followed on January 22. During its first operating phase, the channel concentrated on hockey and was accompanied by the xsport.ua online news portal. In late May 2013, Totveld decided to renew the licence, rename the service XSPORT and expand its editorial remit beyond hockey. The change was formally implemented on June 10, 2013. The renamed channel adopted a multisport proposition. It covered hockey, boxing, mixed martial arts, basketball, athletics, tennis, swimming and handball, and also carried football-related programming, esports, motorsport, extreme-sports features and sport-fishing shows. Its schedule combined live and recorded competitions with news, studio discussion, interviews, documentary material and magazine programmes. XSPORT described its mission in terms of raising awareness of Ukrainian sport and encouraging healthy lifestyles. The service was distributed through Ukraine's digital terrestrial DVB-T2 system, satellite television and cable or online platforms. Examples of listed distribution partners included Volya, Triolan and Megogo. The online operation remained important because the television service later encountered financial difficulties. On January 1, 2015, XSPORT suspended its own television broadcasts. The cited explanation referred to the war in eastern Ukraine, Ukraine's difficult economic circumstances, currency instability and the cost of purchasing high-quality foreign sports content in foreign currency. The suspension was presented as a way to optimize technical spending rather than a termination of the online operation. The website and online sports coverage continued during the television hiatus. Broadcasting resumed on April 13, 2016, through satellite and the T2 digital network. On November 9, 2017, XSPORT introduced a new logo and updated graphic package, notably using yellow and blue. In September 2024, the National Council on Television and Radio approved a temporary wartime measure permitting non-sports programming. The supplied reference states that the same regulator revoked Totveld LLC's licence on March 26, 2026, after which XSPORT and XSPORT+ ceased broadcasting on April 1. The reported closure was linked to Ukraine's unfavorable financial situation. Because the 2026 event is later than some commonly available reference editions, its final regulatory status should be independently checked.
- 2026
Reported licence revocation and shutdown
[1]The supplied reference reports the revocation of Totveld LLC's licence and the subsequent closure of XSPORT and XSPORT+.
- 2024
Temporary wartime programming measure
[1]The regulator approved temporary permission for some non-sports programming during martial law.
- 2017
Visual identity refresh
[1]The channel updated its logo and graphic design in a yellow-and-blue palette.
- 2016
Television service resumes
[1]XSPORT returned to satellite and T2 digital broadcasting on April 13.
- 2015
Television broadcasting suspended
[1]The linear channel paused operations while its website and online news service remained active.
- 2013
Rebrand from Hockey to XSPORT
[1]The channel adopted the XSPORT name and expanded from hockey into multisport programming on June 10.
- 2012
Test and regular broadcasting begin
[1]XSPORT's predecessor began test transmissions on January 16 and regular broadcasting on January 22.
- 2011
Licence authorization for the Hockey project
[1]Totveld LLC received regulatory authorization connected with the planned satellite and digital broadcasting service initially named Hockey.
Products and positioning
A Ukrainian sports-media brand focused on multisport television, domestic sports coverage and sports journalism, with an editorial emphasis on healthy living and visibility for Ukrainian athletes and competitions.
Sports television channel · 2012
XSPORT
The core Ukrainian television service, launched as a hockey channel and later expanded into a multisport broadcaster. Its schedule covered domestic and international competitions, sports news, studio discussion, documentaries and magazine formats. Distribution included satellite, DVB-T2 digital terrestrial television and cable or online packages.
Online sports news portal · 2012
xsport.ua
The digital publishing operation associated with the television channel. It provided sports news and information about Ukrainian and international events and continued operating online during the 2015 television suspension.
Sports television channel
XSPORT+
A related XSPORT-branded television service referenced in the reported 2026 licence revocation and shutdown account. The available material does not provide enough detail to establish its launch date, programming scope or ownership structure separately from XSPORT.
Brand decisions
2017
On-air identity redesignOtherBackground
The established multisport channel refreshed its visual presentation.
Action taken
XSPORT introduced a revised logo and graphic design, using yellow and blue as key colors.
Aftermath
The updated identity strengthened the channel's recognizable Ukrainian sports-media presentation.
2016
Resumption of satellite and T2 distributionProduct launchBackground
Following the 2015 broadcast pause, the channel sought to restore its linear television reach.
Action taken
XSPORT resumed broadcasting on satellite and Ukraine's T2 digital network.
Aftermath
The channel returned to television distribution after its forced pause.
2015
Temporary suspension of television operationsStrategyBackground
War-related disruption, economic weakness, exchange-rate instability and the foreign-currency cost of premium sports rights created financial pressure.
Action taken
XSPORT suspended its own television broadcasting to reduce technical and content-related costs while retaining its online news presence.
Aftermath
The television service returned in 2016, but the online operation remained an important continuity channel during the interruption.
2013
Expansion from hockey to multisport programmingStrategyBackground
The original Hockey service had a narrow single-sport focus, while the owner sought a broader audience and renewed the broadcasting licence.
Action taken
Totveld changed the channel name to XSPORT and added coverage of sports including boxing, martial arts, basketball, tennis, athletics, swimming and handball.
Aftermath
The channel became a general Ukrainian sports broadcaster rather than a hockey-only service.
Sources2 sources
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