Skip to content

By-Health Protein

Request correction

By-Health Protein is the protein powder product line of By-Health, a Chinese dietary supplement brand.

Last updated November 4, 2026

AI crawler reads

4requests

1companies
  • Anthropic4
Profile
2
Controversies
2
JSON · MD
0
First read
Nov 4, 2026
Latest read
Nov 4, 2026

From this site's server log

Overview

By-Health Protein is the protein powder product line of By-Health (汤臣倍健), a Chinese dietary supplement brand founded in 1995. By-Health systematically introduced dietary supplements (VDS) into China's non-direct-sales sector in 2002 and describes itself as a leading global dietary supplement enterprise. Its protein products include 金装蛋白粉(450g), 臻钻蛋白粉礼盒, 钙维生素E蛋白粉(520g), and 多种维生素蛋白粉, and the company sources protein ingredients such as whey protein from New Zealand grass-fed cows and soy protein isolate from non-GMO soybeans grown in Northeast China's black soil.

History

By-Health was founded on 1995/10/28. In 2002 it systematically introduced dietary supplements (VDS) into China's non-direct-sales sector. In 2004 it launched the "sourced globally, healthy for the whole family" product differentiation strategy. In 2010 it signed Yao Ming and transitioned toward a mass-market brand, and on 2010/12/15 it was listed on the ChiNext board of the Shenzhen Stock Exchange. In 2012/09/07 the By-Health transparent factory was completed and opened to visitors. In 2018 it acquired the Australian probiotic brand LifeSpace and the children's nutrition supplement brand Pentavite. In 2021/12/28 it became the sports food and nutrition supplier for TEAM CHINA. In 2022 it set core goals and an action outline for a technology-driven transformation through 2030. In 2024 it reported a breakthrough in multidimensional quantitative assessment of the homeostasis concept with Chinese scientists. In 2025 it marked its 30th anniversary.

  • 2025

    By-Health celebrated its 30th anniversary with the theme '30 years of sharpening, nourishing life with science'.

  • 2024

    In collaboration with Chinese scientists, the 'Homeostasis Health Assessment System' research project achieved breakthrough progress in the world's first multi-dimensional quantitative assessment of the homeostasis concept.

  • 2022

    Formulated the core goals and action outline for the transformation into a strong technology-driven enterprise by 2030.

  • 2021

    Became the sports food and nutrition supplier for TEAM CHINA, the Chinese national team.

  • 2018

    Acquired Australian probiotic brand LifeSpace and children's nutritional supplement brand Pentavite.

  • 2012

    The By-Health Transparent Factory was officially completed and opened for visits.

  • 2010

    Signed Yao Ming, transitioning toward a mass-market well-known brand.

  • 2010

    Listed on the ChiNext board of the Shenzhen Stock Exchange.

  • 2004

    Launched the product differentiation strategy of 'sourced globally, health for the whole family'.

  • 2002

    Systematically introduced dietary nutritional supplements (VDS) into China's non-direct-selling sector.

Products and positioning

Scientific nutrition, globally sourced ingredients, transparent manufacturing

  • 金装蛋白粉(450g)

  • 臻钻蛋白粉礼盒

  • 钙维生素E蛋白粉(520g)

  • 多种维生素蛋白粉

Controversies

  • 2019

    Huge goodwill impairment from Life-Space acquisition; disclosure violations draw warning and criticism

    After By-health acquired Australia's Life-Space, it was hit by the E-commerce Law; in 2019 it recognized goodwill impairment of RMB 1.009 billion and intangible asset impairment of RMB 562 million, its first annual loss. Regulators found it did not adequately disclose policy risks and that impairment testing was non-standard. In addition, in 2014 it was fined for fish oil advertising beyond scope, and spokesperson Yao Ming was sued by consumers. In 2021 the Guangdong Securities Regulatory Bureau issued warning letters to the company and executives including Liang Yunchao; in 2022 the Shenzhen Stock Exchange issued a notice of criticism.

Read more

Sources7 sources

Cite this profile: Cite the canonical profile. /brand-wiki/汤臣倍健蛋白 · Editorial policy · How profiles are compiled