Recent events
Recent events tied to this brand in public sources.
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2026
Volkswagen and Audi vehicle recall plan filed in China
Volkswagen China Sales Co., SAIC Volkswagen and FAW-Volkswagen filed a recall plan with China’s State Administration for Market Regulation covering specified locally produced Volkswagen Touareg, Touareg X and Viloran vehicles, as well as Audi Q6 vehicles. The recall is scheduled to begin on 15 January 2027.
2026
Audi fined for two Mexico practice breaches
Audi received approximately $14,000 in fines during Friday practice in Mexico after releasing Freddie Slater with a cooling fan still attached and covering components on Gabriel Bortoleto's car. The stewards imposed penalties for both incidents.
2026
Audi confirms a dual-brand, dual-partner structure in China
Audi China announced that it had signed strategic agreements with its two Chinese partners, establishing a dual-brand, dual-partner structure in China. FAW Audi will oversee the four-ring brand across combustion and new-energy vehicles, while SAIC Audi will focus on the AUDI-letter-mark brand and new-energy vehicles.
2026
Audi announces plans to build the Q9 in the US
A report says Audi's Q9 is planned to be built in the US; the headline does not provide further details.
2026
Audi announces plan for first U.S. production facility
Audi announced plans to invest around $4 billion to build its first U.S. production facility in Macon, Georgia. Work is planned to start in 2027, with production expected to begin in the early 2030s; the facility is designed for annual capacity of up to 200,000 vehicles.
2026
Audi CEO’s campaign rally appearance draws criticism
Audi CEO Gernot Doellner appeared alongside Donald Trump at a campaign rally in Georgia. IG Metall head Christiane Benner criticized the appearance, saying it violated Audi’s political-neutrality guidelines; a person familiar with the matter said Audi’s management board had cleared an exception beforehand.
2026
Audi announces plan for first U.S. plant
Audi announced plans to build a $4 billion plant in the United States, its first there, with planned annual output of 200,000 SUVs. The plan requires approval by Volkswagen’s supervisory board.
2026
Audi announces sales responsibilities for its China vehicle brands
Audi announced that China FAW will be responsible for sales of Audi four-ring-branded new-energy and fuel vehicles, while SAIC Audi will focus on the AUDI marque and the new-energy market.
2026
IG Metall criticizes Audi CEO’s rally appearance
IG Metall chief Christiane Benner criticized Audi CEO Gernot Döllner for appearing onstage with Donald Trump at a campaign rally, calling the appearance deeply embarrassing and politically unacceptable. She also accused Döllner of breaching Audi’s political neutrality rules.
2026
Audi announces planned US SUV factory
Audi announced plans to spend $4bn to build a factory in Macon, Georgia, to produce the Q7, Q8 and Q9 SUVs. The factory is intended to produce 200,000 SUVs and create 4,500 jobs; the article says some production would shift from Bratislava, Slovakia.
2026
Audi announces planned $4 billion Georgia assembly plant
Audi announced plans to build a $4 billion assembly plant in Georgia, with construction scheduled to begin next year and production planned for the early 2030s. The plant is expected to produce 200,000 SUVs annually.
2026
Audi announces plans for a Georgia automobile plant
Audi announced plans to invest $4.2 billion in a plant near Macon, Georgia, with construction scheduled to begin in 2027 and production expected to start in the early 2030s. The plant is planned to produce 200,000 cars a year and create approximately 4,500 jobs.
2026
Audi introduces Spotify’s native in-car app
Audi introduced Spotify’s dedicated native in-car application on Audi models. The app was co-developed by Spotify and Volkswagen Group’s Cariad and is available to download from the Audi Application Store.
2026
Spotify launches native in-car app in the United States
Spotify launched its first native in-car music app in the United States. The app supports specified Audi electric and combustion-engine models and can be installed or updated through the Audi MMI app store.
2026
Traditional luxury brands offer vehicle discounts in Beijing
A Beijing Lincoln dealership offered a limited-time price of 239,000 yuan for the Lincoln Nautilus two-wheel-drive Qihang Edition, alongside gifts and a trade-in subsidy. The article also reports that Lincoln, Volvo, Cadillac, BMW, Mercedes-Benz and Audi had models with various promotional offers at Beijing dealerships.
2026
Couple sues Audi over fire allegedly caused by defective vehicle
Matthew and Ilana Robinson sued Audi of America and Audi Mohegan Lake, alleging product liability, negligence and breach of warranty after their Audi Q5 allegedly ignited and a fire destroyed their home. The allegations are claims in the lawsuit, not a court determination.
2026
Volkswagen CEO warns of further layoffs, employees boo
Volkswagen CEO Oliver Blume told about 10,000 workers at the Wolfsburg plant that further job cuts may be needed, saying roughly half of the adjustments would take place in Germany and warning of a permanent disadvantage of up to 1.5 billion euros a year if operations continue as before. Workers booed and whistled, and the works council accused management of withholding information. Volkswagen has already agreed with its 10 brands to cut about 50,000 jobs, mainly at Volkswagen, Audi and Porsche, and says another 50,000 cuts worldwide may be needed.
2026
Audi reveals A2 e-tron test images
Audi publicly released camouflaged test images of the A2 e-tron, a new all-electric compact model, and confirmed it would be the most energy-efficient electric vehicle in the brand’s history.
2026
Audi recalls 27,768 vehicles over child seat security failure
Audi is recalling around 27,768 vehicles because the seat belt retractor may not properly secure a child seat. Dealers will inspect and, as necessary, replace the seat belt assemblies free of charge, with notification letters expected to be mailed on Feb. 17.
2026
Audi Q6 SUV e-tron Signature launched in Pakistan
Audi Pakistan launched the Audi Q6 SUV e-tron Signature in Pakistan, an all-electric model priced at Rs. 27,800,000, with a five-year extended warranty as standard.