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Colorful SSD

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Colorful SSD is a storage product line of the Chinese hardware brand Colorful (七彩虹).

Last updated October 9, 2026

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Nov 4, 2026
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Nov 4, 2026

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Overview

Colorful (七彩虹) is a Chinese computer hardware brand whose business covers the research, development, production and sale of computer graphics cards, motherboards, storage, complete machines, all-in-one computers, notebooks and industrial computers. The company traces its origins to Shenzhen in 1995 and was formally registered as 深圳市七彩虹禹贡科技发展有限公司 on 24 April 2015. Its SSD products fall under this storage business line.

History

Colorful (七彩虹) began in Shenzhen in 1995. From 1995 to 2000 it started as an agent for branded products, building a sales channel system. From 2000 to 2012 it promoted its own graphics card and motherboard brand "七彩虹" and expanded into DIY equipment such as cases and power supplies, then established the consumer electronics line Colorfly. On 24 April 2015, 深圳市七彩虹禹贡科技发展有限公司 was formally registered. The company's business has grown to cover R&D, production and sales of computer graphics cards, motherboards, storage, complete machines, all-in-one computers, notebooks and industrial computers.

  • 2026

    Colorful showcases AI PC and ecosystem products at Intel Connection 2026 in Suzhou.

  • 2015

    Shenzhen Colorful Yugong Technology Development Co., Ltd. formally registered on 24 April.

  • 2010

    German marketing center established.

  • 2009

    Korean marketing center established.

  • 2000

    Colorful begins promoting its own graphics card and motherboard brand.

  • 1995

    Colorful's roots are planted in Shenzhen as a component distributor.

Products and positioning

  • Colorful NVMe SSD series

    Consumer NVMe solid-state drives for DIY builds and upgrades.

  • Colorful SATA SSD series

    SATA solid-state drives for mainstream and older systems.

  • COLORFIRE MEOW series SSDs

    Orange-themed SSDs matching the COLORFIRE MEOW family of cases, motherboards, graphics cards and memory.

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