Founders Brewing Company
Product brand
UnclaimedAmerican craft brewery known for bold flavors and innovative brewing.
Last updated October 18, 2026
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Overview
Founders Brewing Company is a craft brewery based in Grand Rapids, Michigan, founded in 1997 by Mike Stevens and Dave Engbers. Known for bold and flavorful beers like Breakfast Stout and Kentucky Breakfast Stout, it sells in the US and internationally.
Products and positioning
High-end craft beer brand, emphasizing quality and innovation.
Product categories. Beer
Controversies
2020
Founders Brewing discusses a diversity and inclusion plan
Founders Brewing Co. shifted some of its focus toward improving diversity, equity and inclusion in the company and said it had put a program with systems in place. This followed a former employee’s racial discrimination lawsuit; the article says the suit was settled outside of court.
2019
Founders Brewing Company: Racial Discrimination Lawsuit Settlement
Founders Brewing Co. and former employee Tracy Evans reached a settlement agreement in a racial discrimination lawsuit. The settlement terms were not disclosed. The event was reported on October 31, 2019.
Recent events
Reported
Founders Brewing and Detroit Bikes announce collaboration[3]
Founders Brewing Co. announced Detroit Bikes as its latest Crafted in Michigan collaboration partner and said the partners created the beer Mid Ride.
Reported
Founders and Bardstown collaborate on bourbon series[4]
Founders Brewing Co. teamed up with Bardstown Bourbon Company for a collaborative series featuring a 10-year-aged bourbon finished in Founders KBS stout barrels.
- Unconfirmed
Reported
Founders Brewing Company wins six Craft Beer Marketing Awards[5]
Founders Brewing Company won six awards for marketing strategies related to its products, according to the Craft Beer Marketing Awards.
- Unconfirmed
Reported
Founders collaborates with Detroit chef Phil Jones on Black History Month menu[6]
Founders Brewing Co. collaborated with Detroit chef Phil Jones on special menu items for Black History Month at its Detroit taproom. The article says the first item was offered at the beginning of February and a second was planned for the last two weeks of the month.
Reported
Founders Brewing Co. announces 76ers sponsorship partnership[7]
Founders Brewing Co. announced a partnership with the Philadelphia 76ers as an official sponsor for the team’s 2021 season. The partnership includes planned limited-edition co-branded All Day IPA packaging and cans.
- Unconfirmed
Founders Brewing launches Fill the Tip Jar campaign[8]
Founders Brewing Company teamed up with the Michigan Lodging and Restaurant Association to launch the Fill the Tip Jar campaign, a merchandise sale whose proceeds will support the Michigan Hospitality Industry Employee Relief Fund.
Reported
Founders Brewing announces indefinite layoffs[9]
Founders Brewing Company said more than 160 workers would be laid off indefinitely, with the layoffs expected to begin May 3. The company said it intended the job loss to be temporary and last less than six months.
Reported
Founders and Long Road Distillers partner to support hand sanitizer production[10]
Founders Brewing Co. announced a partnership with Long Road Distillers to support hand sanitizer production. Founders will donate high-ABV beer for distillation into neutral spirit, an ingredient used to make hand sanitizer.
Reported
Founders announces Michigan-exclusive Brewed for MI beer series[11]
Founders Brewing Co. announced a Michigan-exclusive series of three beers to be released throughout the year, beginning with Red’s Rye IPA. The series supports the brewery’s Big Pitcher corporate giving platform, and the first beer will support arts and culture programs.
- Unconfirmed
Founders Brewing discusses a diversity and inclusion plan[2]
Founders Brewing Co. shifted some of its focus toward improving diversity, equity and inclusion in the company and said it had put a program with systems in place. This followed a former employee’s racial discrimination lawsuit; the article says the suit was settled outside of court.
Sources13 sources
- 1Founders Brewing Company: Racial Discrimination Lawsuit Settlementdetroitnews.com
- 2Founders Brewing discusses a diversity and inclusion planwoodradio.iheart.com
- 3Founders Brewing与Detroit Bikes宣布合作brewbound.com
- 4Founders与Bardstown合作推出波本系列fox17online.com
- 5Founders Brewing Company获得六项精酿啤酒营销奖fox17online.com
- 6Founders 与底特律厨师 Phil Jones 合作推出黑人历史月菜单metrotimes.com
- 7Founders Brewing Co.宣布与76人队建立赞助合作brewbound.com
- 8Founders Brewing launches Fill the Tip Jar campaign9and10news.com
- 9Founders Brewing宣布无限期裁员wilx.com
- 10Founders 与 Long Road Distillers 合作支持生产洗手液brewbound.com
- 11Founders宣布推出密歇根州限定啤酒系列clickondetroit.com
- 12Founders Brewing Co reaches settlement in discrimination lawsuit with ex-employeefox2detroit.com
- 13Founders Brewing Company settles racial discrimination lawsuitmichiganpublic.org
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