FunPlus

FunPlus is a Chinese game development and publishing company focusing on mobile games, especially strategy titles. It has several popular games and operates globally.

a major player in the global mobile gaming market

Product categories. mobile games

• 2018

  Lawsuit over fake in-game purchase discounts, UK regulator rules ads misleading, and age discrimination controversy in hiring

  In 2018, the UK Advertising Standards Authority found FunPlus's King of Avalon ads misleading and ordered them withdrawn. Between 2022 and 2023, its State of Survival and King of Avalon faced class actions in the United States over in-app stores using strikethrough prices to create a false impression of "discounts." In January 2025, FunPlus said the team's average age was 30.8 and that it "needed to be younger," drawing accusations of age discrimination; in the same period, HR mistakenly published internal sensitive information as recruitment content. The company fired the employee(s) involved, and litigation is ongoing.

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• 2022.03.18

  Reported2022.03.18

  FunPlus appoints Josh Burns as North America business development director[3]FunPlus任命Josh Burns为北美业务发展总监finanznachrichten.de

  FunPlus announced that it recruited Josh Burns as its Senior Director of Business Development for North America.

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1. 1Lawsuit over fake in-game purchase discounts, UK regulator rules ads misleading, and age discrimination controversy in hiringzhixie.042.cn
2. 2Lawsuit over fake in-game purchase discounts, UK regulator rules ads misleading, and age discrimination controversy in hiringnews.qq.com
3. 3FunPlus任命Josh Burns为北美业务发展总监finanznachrichten.de