Recent events
Recent events tied to this brand in public sources.
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2021
Sony and Yamaha launch Sociable Cart “Doodle Cruise” service
Sony and Yamaha's jointly developed Sociable Cart SC-1 began operating in the “Doodle Cruise” entertainment service at AEON Mall Okinawa Rycom in Okinawa Prefecture, Japan.
2021
Sony announced closure of its Manaus factory
Sony Brazil announced on March 1 that it would close its factory in Manaus at the end of March and stop producing televisions, video cameras, cameras and audio products there.
2021
Sony announces partnerships with four charities supporting Black communities
Sony announced partnerships with Black Girls CODE, The Hidden Genius Project, Gameheads, and Black in Games. Sony said the aim was to improve access to the tech and gaming industry and build a better structure for Black voices to be heard.
2021
Sony opens first official store in Kyiv
Sony opened its first brick-and-mortar store in Kyiv’s Blockbuster Mall on Feb. 26, 2021.
2021
Sony adds four commercial BRAVIA displays
Sony added four commercial display models to its BRAVIA professional display lineup on February 19, 2021.
2021
XIMEA announces camera models with Sony Pregius S sensors
XIMEA announced the addition of new camera models using Sony CMOS Pregius S sensors. The initial lineup is planned to include models based on IMX540, IMX541 and IMX542 sensors.
2021
Sony India introduces XS-AW8 compact powered subwoofer
Sony India introduced the XS-AW8 compact powered subwoofer, priced at Rs 19,990, with availability across authorized dealers, car accessories shops and car showrooms in India from February 1, 2021.
2021
Honor signs deals with chip suppliers
Honor said it had signed partnerships with major chip suppliers, including Intel and Qualcomm, and had its own deals with several other technology firms.
2021
Netflix acquires global distribution of The Mitchells vs. The Machines
Sony decided to sell The Mitchells vs. The Machines to Netflix, which will act as the film’s global distributor and release it as a Netflix original. The source says a firm release date had not yet been announced.
2021
Sony and Lenovo agree to use SORPLAS in ThinkPad products
Sony (Hong Kong) Limited and Lenovo's Commercial Product Group signed a strategic partnership agreement under which Sony's SORPLAS recycled plastic will be used in more ThinkPad products. The material was stated to be forthcoming in ThinkPad 45W/65W power adapters.
2021
Sony announces entry into drone business
Sony unveiled the Airpeak class of drone at CES 2021 and said that the first phase of the project would be a new business targeted at professional photography and video production in spring 2021.
2021
Sony launches BRAVIA XR television lineup
Sony launched its BRAVIA XR television lineup, comprising three LCD models and two OLED models, with the BRAVIA XR cognitive chip.
2021
Sony introduces new 4K and 8K smart TV models
Sony introduced new 4K OLED, 4K LED, and 8K LED smart TV models with support for HomeKit and AirPlay 2. The company said pricing and availability would be announced in Spring 2021.
2021
Sony introduces new Crystal LED display models
Sony introduced new C Series and B Series Crystal LED modular display models. The article says they were expected to go on sale in summer 2021.
2021
Sony announces its CES 2021 digital showcase and Sony Square access
Sony announced details of its digital participation in CES 2021, including online showcases scheduled for Beijing time January 12–15 and free public content on Sony Square.
2021
Sony-published exclusive wins most 2020 Game of the Year awards
A report citing Game of the Year Picks said Sony's The Last of Us: Part II received 134 Game of the Year awards in 2020, the most for a single title, continuing a streak for Sony-published exclusives.
2021
Sony ends production of most PS4 models in Japan
Sony ended production in Japan of all but the Jet Black PlayStation 4 Slim model. The other models, including PS4 Pro, were to remain available only while existing stock lasted; the article says the decision applied to Japan, with no decision yet for Western markets.
2021
Sony announces discontinuation of PS4 Pro and most PS4 Slim models in Japan
Sony Japan reportedly announced that it would end production of PS4 Pro and continue producing only one PS4 model in Japan. GameWatch reported that PS4 Pro models and all but one PS4 Slim model had been discontinued; the report said it was unclear whether the policy applied to western markets.
2021
Some PlayStation 4 models discontinued
Some Sony PlayStation 4 models have been discontinued. The article does not specify when the discontinuation occurred.
2021
Sony wins seven 2021 EISA Awards
Sony won seven awards at the 2021 Expert Imaging and Sound Association Awards, including Camera of the Year for Alpha 1, Multimedia Smartphone for Xperia 1 III, and Home Theatre Projector for VPL-VW590ES.