Recent events
Recent events tied to this brand in public sources.
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2021
Coca-Cola introduces a 100% recycled-plastic bottle in the U.S.
Coca-Cola introduced a 13.2-ounce bottle made from 100% recycled plastic in the United States. The company said it would begin rolling the bottle out in select states during February.
2021
Coca-Cola launches the #KarachiIsLove campaign
Coca-Cola launched its #KarachiIsLove campaign, featuring limited-edition cans distributed around Karachi and at activations in malls, colleges and universities.
2020
Coca-Cola Nigeria wins two SERAS Awards
Coca-Cola Nigeria Limited and its bottling partner, Nigeria Bottling Company, won two awards at the 14th SERAS Awards: Best Company in Social Enterprise and Best Company in Innovation.
2020
Coca-Cola Ginger+ introduced in China
Coca-Cola introduced Coca-Cola Ginger+, a hot-drink product developed for the Chinese market and described as the company's first soda designed to be heated and consumed warm. It had launched in several Chinese provinces and municipalities, with availability at local supermarkets, convenience stores and restaurants.
2020
Coca-Cola discontinues Tab
Coca-Cola is discontinuing Tab, its first diet soda, citing underperforming sales.
2020
NHRA sues Coca-Cola over sponsorship agreement
NHRA filed a lawsuit against The Coca-Cola Company, alleging that Coca-Cola missed a $2.86 million payment and improperly sought to end a sponsorship agreement that NHRA says was contracted through 2023.
2020
Coca-Cola announces voluntary separation plan affecting about 4,000 employees
Coca-Cola announced a voluntary separation plan that would first involve about 4,000 employees in the United States, Canada and Puerto Rico. The company also planned to consolidate its business units from 17 to nine.
2020
Coca-Cola announces planned North American layoffs
Coca-Cola announced a company restructuring plan that includes offering buyouts to 4,000 employees in the United States, Canada, and Puerto Rico, with voluntary and involuntary departures. The article reports the announcement was made Friday, August 28; the layoffs were planned, not reported as completed.
2020
Coca-Cola announces recyclable paperboard rings for can multipacks
Coca-Cola announced a recyclable paperboard design for can multipacks, planned to launch in the Balearic Islands in November.
2020
Coca-Cola and CCEP announce paperboard multipack rings for the Balearic Islands
CCEP, in partnership with Coca-Cola, announced that a recyclable paperboard design for can multipacks would launch in the Balearic Islands in November. The article describes it as a first in Europe.
2020
Coca-Cola announces planned coffee-cola drink launch
Coca-Cola announced a new coffee-cola drink combining coffee made with Brazilian coffee beans with Coca-Cola's flavor. It said the drink was planned to launch across the United States beginning in January 2021.
2020
Coca-Cola announces plan for a Topo Chico hard seltzer
Coca-Cola announced its intention to introduce a hard seltzer drink based on Topo Chico sparkling mineral water. The company said it planned to launch the drink in selected Latin American cities during 2020; specific locations were not provided.
2020
Coca-Cola and MissFresh sign strategic partnership
Coca-Cola and MissFresh signed a strategic cooperation agreement to combine resources and collaborate on business development, marketing strategy and data sharing, while exploring innovation in at-home retail models.
2020
Coca-Cola announces plan to discontinue Odwalla
Coca-Cola announced that it would discontinue the Odwalla smoothie and juice brand at the end of July.
2020
Coca-Cola announces 300 job cuts tied to Odwalla discontinuation
Coca-Cola announced that Odwalla’s discontinuation would result in 300 job cuts at the company.
2020
BeApp and Coca-Cola partner on Coke Studio Sessions
BeApp and Coca-Cola are partnering globally on Coke Studio Sessions, a digital collaboration featuring performances by more than 100 artists and supporting the International Red Cross and Red Crescent Movement.
2020
Coca-Cola and CARE India partner on relief programme
Coca-Cola said it partnered with CARE India to provide food and other essentials to vulnerable groups in India through a three-month programme starting in June. The programme was planned to benefit more than 150,000 people and operate across Delhi-NCR, Uttar Pradesh, Odisha, Andhra Pradesh, Haryana, Bihar and West Bengal.
2020
Coca-Cola ends its MLB sponsorship
The Coca-Cola Co. ended its national sponsorship of Major League Baseball after three seasons. It said it would continue supporting 16 MLB teams locally.
2020
Coca-Cola European Partners reduces prices on marked packs
Coca-Cola European Partners reduced recommended price points for its price-marked packs across its cola portfolio. The article lists lower price-marked prices for several larger bottles.
2020
Microsoft wins five-year Coca-Cola software supply contract
Microsoft announced that it had won a five-year commercial software supply contract with Coca-Cola, including Teams chat applications and tools for customer service representatives.