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Eros Media World

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Eros International plc was an Indian multinational media group specializing in the production, acquisition, distribution and digital delivery of Indian-language films.

Last updated October 30, 2026

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Overview

Eros Media World plc is an Indian media and entertainment group whose activities span the acquisition, production, distribution, and digital delivery of Indian films and television content. The company traces its origins to Eros International, founded in 1977 by Arjan Lulla and Kishore Lulla as a film and television production and distribution business. Over time, it developed an international distribution network and a substantial library of Indian-language content, positioning itself between a traditional film studio, a rights distributor, and a digital entertainment platform. A major strategic development was the launch of ErosNow in 2012. The service was intended to make the group's film and television catalogue available through an online subscription and streaming platform. By 2020, ErosNow was reported to have 36.2 million paid subscribers and one of the world's largest collections of Indian content. Its catalogue-led approach gave Eros a distinctive position in the Indian streaming market, where access to established Hindi and regional-language films could complement newly commissioned digital programming. Eros International became the first Indian media company to list on the Alternative Investment Market of the London Stock Exchange. It later delisted from AIM in November 2013 and subsequently listed on the New York Stock Exchange. The company pursued international expansion and broader entertainment exposure, culminating in its all-stock merger with STX Entertainment in April 2020. The combined business adopted the name ErosSTX Global Corporation, linking Eros's Indian content assets and distribution capabilities with STX's international film and entertainment operations. The combination did not remain permanent. In December 2021, Najafi Companies agreed to acquire STX Entertainment for US$173 million. Lionsgate was also reported as a potential buyer, but it did not proceed. The transaction closed in April 2022, separating STX from ErosSTX and returning STX to independent ownership. Eros retained a 15 percent interest in STX according to the referenced account. Following the divestment, the remaining company was rebranded Eros Media World plc and announced a narrower emphasis on its content library, the Eros International film studio, ErosNow, and Eros Music. Rishika Lulla Singh became executive chairperson, while Pradeep Dwivedi was appointed chief executive officer and Rajesh Chalke was identified as chief financial officer. The post-merger period was marked by substantial governance, reporting, financing, and regulatory difficulties. The company did not file specified annual and semi-annual reports with the United States Securities and Exchange Commission by the stated deadlines. NYSE Regulation consequently delisted the company's shares and suspended trading, and Eros publicly stated in January 2023 that it would not appeal. The business also faced pressure over a bond issued in London in 2014, including proposals to repurchase part of the debt and defer repayment. In India, the Securities and Exchange Board of India barred Eros International Media and Pradeep Kumar Dwivedi from the securities market in June 2023 over alleged violations of trade-practice regulations. A Bank of India claim against the UK arm was followed by the placement of the UK business into insolvency proceedings. ErosNow also experienced intermittent service outages during this period. The brand therefore represents both a substantial Indian content catalogue and a group that has undergone restructuring and financial distress. Its principal strategic assets remain its film and television rights, Eros International studio operations, ErosNow digital service, and Eros Music activities. The current operating condition of the wider group, including its corporate structure and the status of individual services, requires verification from up-to-date company and regulatory filings.

History

Eros Media World developed from Eros International, an Indian film and television production and distribution company established in 1977 by Arjan Lulla and Kishore Lulla. Its business was built around acquiring, producing, marketing, and distributing Indian films, with international rights sales helping extend the reach of its catalogue beyond India. The group later expanded into television, music, and digital entertainment. In 2012, Eros launched ErosNow, a streaming service designed to distribute the company's catalogue and other Indian programming over the internet. The platform became a central part of the group's strategy and was reported to have 36.2 million paid subscribers by 2020. ErosNow's value proposition rested heavily on its depth of Indian-language content, including established films and television programming, rather than solely on original streaming commissions. Eros International pursued access to international capital markets during its expansion. It became the first Indian media company to list on the Alternative Investment Market of the London Stock Exchange. The company delisted from AIM in November 2013 and later listed on the New York Stock Exchange. This period reflected the group's attempt to present itself as an internationally scaled media company while maintaining Indian content as its core asset base. In April 2020, Eros merged with STX Entertainment in an all-stock transaction and became ErosSTX Global Corporation. The combination joined Eros's Indian film library, production capabilities, and distribution network with STX's international entertainment operations. The arrangement was later unwound. Najafi Companies announced in December 2021 that it had agreed to acquire STX for US$173 million. Lionsgate was also considered as a possible buyer but was rejected as a suitor in March 2022. The sale closed in April 2022, separating STX from ErosSTX; Eros retained a reported 15 percent interest in STX. After the transaction, the remaining company adopted the Eros Media World plc name. The reorganization was accompanied by management changes and an announced reduction in debt. Rishika Lulla Singh became executive chairperson, Pradeep Dwivedi became chief executive officer, and Rajesh Chalke was identified as chief financial officer. The stated strategic focus shifted toward the Eros International film studio, the existing content library, ErosNow, and Eros Music. The company subsequently experienced serious corporate and financial challenges. It did not file its Form 20-F annual report for the fiscal year ending March 31, 2021, or its Form 6-K semi-annual report for the period ending September 30, 2021, within the relevant deadline described in the reference material. NYSE Regulation delisted the shares and suspended trading. In January 2023, Eros said that it would not appeal the delisting. Debt obligations also became a major issue. A £50 million bond issued in London in 2014 was scheduled for repayment in April 2023. In March 2023, Eros proposed buying back up to half of the bonds at 60 pence per pound and postponing repayment of the remainder until 2026. After bondholders agreed to the arrangement, the company reportedly limited its proposed purchase to £2 million and moved the deferred repayment date to March 2024. The announcement was associated with a sharp decline in the quoted bond price, although the available reference does not establish a complete restructuring outcome. Regulatory and legal difficulties continued in India and the United Kingdom. In June 2023, SEBI barred Eros International Media and Pradeep Kumar Dwivedi from the securities market until further notice, alleging breaches of trade-practice regulations. The reference also describes allegations involving undisclosed related-party transactions and possible diversion or misrepresentation of funds. In July 2023, Bank of India brought a claim against the UK arm of Eros in the London Circuit Commercial Court, after which the UK business was placed into insolvency. ErosNow also suffered intermittent outages. The company's current corporate and operating status should therefore be checked against current regulatory, insolvency, and company filings.

  • 2023

    Indian securities-market ban

    [1]

    SEBI bars Eros International Media and Pradeep Kumar Dwivedi from the securities market until further notice over alleged trade-practice violations.

  • 2023

    UK business enters insolvency

    [1]

    Following a Bank of India claim in London, the UK arm of Eros is placed into insolvency proceedings.

  • 2022

    STX sale and Eros Media World rebrand

    [1]

    The sale of STX to Najafi Companies closes in April, after which ErosSTX rebrands as Eros Media World and announces a renewed focus on its Indian content businesses.

  • 2022

    NYSE delisting

    [1]

    NYSE Regulation delists Eros shares and suspends trading following missed SEC reporting deadlines.

  • 2022

    STX divestment and corporate rebranding

    [2]

    STX was separated from the group and sold to Najafi Companies in April. The remaining business subsequently announced the Eros Media World plc name.

  • 2020

    Merger with STX Entertainment

    [1]

    Eros International announces an all-stock merger with STX Entertainment in April and completes the transaction in July, becoming ErosSTX Global Corporation.

  • 2013

    AIM delisting and New York listing

    [1]

    Eros International delists from the London Stock Exchange AIM market in November and subsequently lists on the New York Stock Exchange under the symbol EROS.

  • 2013

    Moves from AIM to the New York Stock Exchange

    [2]

    Eros International delisted from the London Stock Exchange Alternative Investment Market and became listed on the New York Stock Exchange under the symbol EROS.

  • 2012

    ErosNow launches

    [1]

    Eros introduces its digital streaming service, later making the platform a central component of the group's content-distribution strategy.

  • 1977

    Eros International is founded

    [1]

    Arjan Lulla and Kishore Lulla establish an Indian film and television production and distribution company that later develops into Eros Media World.

Products and positioning

An internationally oriented Indian entertainment group combining film production, rights aggregation, theatrical and television distribution, and direct-to-consumer streaming.

  • Film production, acquisition, and distribution · 1977

    Eros International film studio and library

    The group's core film business acquires, produces, distributes, and licenses Indian feature films. Its catalogue and associated rights have historically been the foundation for theatrical distribution, television licensing, international sales, and digital exploitation. Hindi cinema formed the core of the portfolio, with Tamil and other regional-language films also represented. Company disclosures described a catalogue containing more than 3,000 films and a broad international distribution structure. Eros International Media Ltd accumulated a large catalogue of Indian films and associated rights. The library supported repeated monetization through theatrical, television, digital and international distribution windows and was a central strategic asset of the group.

  • Streaming video service · 2012

    ErosNow

    ErosNow is the group's digital entertainment platform, launched in 2012. It offers access to Indian films, television programming, and other digital content, with its strategic appeal centered on Eros's large catalogue of Indian-language entertainment. The service later experienced intermittent outages during the group's financial difficulties. ErosNow is the group's digital entertainment platform, launched in 2012. It offers access to Indian films, television programming, and other digital content, with its strategic appeal centered on Eros's large catalogue of Indian-language entertainment. It offered subtitles and offline viewing and was distributed across mobile, internet, cable, and connected-device environments using a platform-agnostic approach. The service later experienced intermittent outages during the group's financial difficulties.

  • Music and music rights

    Eros Music

    Eros Music represents the group's music-related activity, including music content and rights connected with Indian film and entertainment properties. It was identified as one of the businesses retained within the strategic focus of Eros Media World after the STX divestment.

  • Film and entertainment

    Eros International film production and distribution

    The group’s core business involved co-producing films, acquiring Indian-language film rights and distributing releases internationally. Hindi cinema was central, with Tamil and other regional-language films also represented. Revenue channels included theatrical distribution, television syndication, digital exploitation and ancillary rights licensing.

  • Streaming service

    Eros Now

    Eros Now was the group’s over-the-top platform for Indian films, music and original shows. It offered subtitles and offline viewing and was distributed across mobile, internet, cable and connected-device environments using a platform-agnostic approach.

Controversies

  • 2023

    Alleged undisclosed related-party transactions

    Short-seller Hindenburg Research described alleged undisclosed related-party transactions involving Eros and entities connected with the Lulla family. The reference also describes SEBI findings concerning related-party revenue, receivables, and loans, as well as regulatory steps involving associated entities. These matters are allegations and regulatory claims, not a criminal finding established in the supplied material.

  • 2023

    SEBI securities-market prohibition

    SEBI barred Eros International Media and CEO Pradeep Kumar Dwivedi from the securities market until further notice for alleged breaches of trade-practice regulations. The reference also states that Eros Worldwide and Eros Digital were barred from dealing in securities.

  • 2023

    UK insolvency and creditor litigation

    Bank of India filed a claim against the UK arm of Eros in the London Circuit Commercial Court, after which the UK business was put into insolvency. The episode occurred alongside reported pressure over the group's bond obligations and interruptions affecting ErosNow.

  • 2022

    Missed regulatory filings and NYSE delisting

    The company did not file specified SEC reports within the stated deadlines, leading NYSE Regulation to suspend trading and delist the company's shares.

  • 2020

    Criticism over Navratri social-media content

    ErosNow and Arre faced criticism over social-media posts connected with Navratri that some audiences considered vulgar. The material was deleted after the public response.

  • 2019

    Eros obtains default judgment against Manuel Asensio

    The New York Supreme Court granted Eros International's motion for default judgment against Manuel P. Asensio in a lawsuit in which Eros alleges that defendants disseminated false, misleading, and defamatory information about the company. The court ordered a later damages inquest after the claims against the other defendants and all appeals are resolved.

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Marketing campaigns

  • 2020Navratri social-media campaign

    India

    ErosNow and Arre published social-media material associated with the Navratri festival. The content attracted accusations of vulgarity and substantial criticism from users and commentators. The posts were removed after the backlash.

    Outcome. The posts were removed after the backlash.

Brand decisions

  • 2023

    Do not appeal NYSE delistingStrategy

    Background

    NYSE Regulation had suspended trading and delisted Eros shares after specified SEC reports were not filed by the relevant deadline.

    Action taken

    Eros publicly stated in January 2023 that it would not pursue an appeal.

    Aftermath

    The decision left the company without its NYSE listing and added to the group's broader restructuring and financial pressure.

  • 2023

    Propose London bond repurchase and repayment deferralOther

    Background

    A £50 million bond issued in 2014 was scheduled for repayment in April 2023.

    Action taken

    Eros proposed repurchasing up to half of the bonds at 60 pence per pound and deferring repayment of the remainder. The company later offered to purchase only £2 million of bonds and defer payment until March 2024.

    Aftermath

    The announcement was associated with a reported decline in the bond price to 16 pence.

    London bond restructuring proposal. £50 million bond; repayment scheduled for April 2023 → Proposal to purchase £2 million of bonds and defer payment until March 2024 (March 2023)

  • 2022

    Sell STX EntertainmentM&A

    Background

    ErosSTX entered negotiations to dispose of the STX business after the merger.

    Action taken

    Najafi Companies acquired STX for US$173 million in a transaction that closed in April 2022. Eros was reported to retain a 15 percent stake in STX.

    Aftermath

    The sale separated STX from ErosSTX, and the remaining company rebranded as Eros Media World with a more focused Indian-content strategy.

    Reported STX acquisition price. US$173 million transaction value (Agreement announced December 2021; transaction closed April 2022)

    • Lionsgate — Lionsgate emerged as a potential suitor but was rejected on March 10, 2022.
  • 2022

    Rebrand and refocus as Eros Media WorldStrategy

    Background

    After the STX sale, the company sought to operate with reduced debt and a narrower business scope.

    Action taken

    ErosSTX adopted the Eros Media World name, changed elements of its management, and emphasized Eros International, ErosNow, Eros Music, and its content library.

    Aftermath

    The rebranded group continued to face reporting, financing, regulatory, and insolvency difficulties.

  • 2022

    Post-STX restructuring and rebrandingStrategy

    Background

    The combined Eros STX business encountered difficulties after the 2020 merger.

    Action taken

    STX was separated and sold to Najafi Companies, after which the remaining business announced the Eros Media World plc identity.

    Aftermath

    The Eros International plc identity became part of the group’s corporate history rather than its continuing standalone identity.

  • 2020

    Merge with STX EntertainmentM&A

    Background

    Eros sought to combine its Indian content and distribution assets with STX's international entertainment operations. Eros International and STX Entertainment pursued a combination intended to create a broader international film and entertainment group.

    Action taken

    Eros International completed an all-stock merger with STX Entertainment and adopted the ErosSTX Global identity. The merger was announced in April 2020 and completed in July 2020, forming Eros STX Global Corporation.

    Aftermath

    The merged company experienced difficulties, and STX was later demerged and sold to Najafi Companies.

  • 2013

    Transfer listing from AIM to NYSEStrategy

    Background

    Eros International operated across multiple countries and sought a public-market profile aligned with its international media activities.

    Action taken

    The company delisted from the London Stock Exchange Alternative Investment Market and listed on the New York Stock Exchange under EROS.

    Aftermath

    The move made the New York Stock Exchange the company’s principal cited public listing venue.

Recent events

  • Reported

    Eros Digital appoints Bishwarup Chakrabarti as Legal Head[4]

    Eros International Plc appointed Bishwarup Chakrabarti as Legal-Head at Eros Digital.

  • Reported

    Eros Now appoints Vijay Vaishnav as CFO[4]

    Eros International Plc appointed Vijay Vaishnav as chief finance officer at Eros Now.

  • Reported

    Eros International Media appoints Pradeep Dwivedi as CEO[4]

    Eros International Plc announced Pradeep Dwivedi's appointment as chief executive officer of its majority-owned subsidiary, Eros International Media Ltd.

  • Reported

    Eros obtains default judgment against Manuel Asensio[3]

    The New York Supreme Court granted Eros International's motion for default judgment against Manuel P. Asensio in a lawsuit in which Eros alleges that defendants disseminated false, misleading, and defamatory information about the company. The court ordered a later damages inquest after the claims against the other defendants and all appeals are resolved.

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