Recent events
Recent events tied to this brand in public sources.
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2026
McDonald’s reports fiscal third-quarter 2026 results
McDonald’s reported fiscal third-quarter results: adjusted earnings per share were $3.57 and net revenue was $7.16 billion. U.S. same-store sales decreased 0.2%, while total same-store sales increased 1.5%.
2026
AdventHealth announces Veterans Day meal partnership in Northwest Georgia
AdventHealth announced a community initiative with local restaurants across Northwest Georgia to provide free meals to veterans on Veterans Day at seven locations. The listed participating brands include Chick-fil-A, Bojangles and McDonald’s.
2026
US judge rules McDonald's must face McRib lawsuit
A US judge ruled that McDonald's must face a lawsuit over its McRib product. The headline does not specify the claims or the ruling date.
2026
McDonald’s and Pokémon announce Happy Meal promotion
McDonald’s announced a Pokémon-themed Happy Meal promotion beginning Nov. 10, featuring three collectible box designs and 15 collectible toys.
2026
McDonald’s launches Asia Chicken collaboration campaign
McDonald’s India North and East announced the launch of its Asia Chicken Campaign with G-DRAGON. The campaign is live in North and East India and is described as spanning 13 Asian markets.
2026
McDonald’s to end FIFA World Cup sponsorship
McDonald’s is ending its FIFA World Cup sponsorship as it reassesses its marketing strategy and shifts focus toward building its own brand properties.
2026
Federal lawsuit alleges McDonald's AI-enhanced pricing tool violates antitrust laws
A federal lawsuit filed Friday (Oct. 2, 2026) in Illinois on behalf of DeKalb resident Michael Thomas alleges that McDonald's AI-enhanced pricing tool violates antitrust laws by drawing on nonpublic data, such as store-level sales, from franchisees that may compete in the same market, and it blames the pricing system for raising McDonald's U.S. prices. The suit seeks class certification, damages, and an order preventing McDonald's from enforcing agreements that restrict competition. McDonald's said Tuesday that the lawsuit is "filled with inaccuracies" and that it would vigorously defend itself, stating that AI does not set menu prices at its restaurants.
2026
McDonald's pushes to have AI set prices for menu items such as the Big Mac
Reuters reported that McDonald's is pursuing the use of AI to set prices for menu items such as the Big Mac.
2026
McDonald's announces new financial targets for higher operating margins
Ahead of its investor day, McDonald's announced new financial targets for higher operating margins.
2026
McDonald's outlines $8.5 billion plan to support franchisees
McDonald's outlined an $8.5 billion plan to support its franchisees, according to Reuters.
2026
McDonald's pilots third-party ads on drive-thru menu boards
McDonald's is running a "limited" pilot that shows ads from other brands on digital drive-thru menu boards at company-owned restaurants, with ads appearing after customers place their orders while they wait for their meal. A McDonald's spokesperson said the test allows the company to explore ways to share post-purchase content that customers may find helpful, relevant, or interesting.
2026
McDonald's unveils ArchIQ, an AI-powered operating system for restaurants, under Restaurant > NEXT
As part of its McDonald's > NEXT strategy announced Wednesday, McDonald's said it will unveil what it calls Restaurant > NEXT, which includes improvements to equipment, technology and operations, and will feature ArchIQ, an artificial intelligence-powered operating system for restaurants.
2026
McDonald's unveils roughly $8.5 billion decade-long spending plan to support franchisees
McDonald's unveiled a roughly $8.5 billion, decade-long spending plan to help franchisees with restaurant upgrades, training, and better food service, ahead of the company's investor day.
2026
McDonald's announces NEXT growth plan details with up to $8.5 billion franchisee investment support
On Wednesday, ahead of its investor presentation, McDonald's announced new financial targets, including an operating margin in the low-to-mid 50% range by 2030, and plans to spend as much as $8.5 billion through 2036, with about $5 billion of that through 2030, to accelerate franchisees' investment in restaurant improvements under its McDonald's > NEXT strategy. The company also projected $1.5 billion to $2 billion in capital spending from 2027 through 2030 to accelerate NEXT and said a multiyear employee training program, Make It Golden, will begin rolling out on Oct. 5.
2026
Bengaluru municipal authorities fine Nexus Mall food outlets Rs 85,000 for waste protocol breaches
Officials under the Bengaluru South City Corporation inspected Nexus Mall in Koramangala, BTM Assembly Constituency, and found multiple eateries failing to segregate wet and dry waste and using banned single-use plastic. Authorities issued notices and collected a cumulative fine of Rs 85,000 from 10 food establishments, including Chaska Bun (Rs 25,000), McDonald's, Burger King, Fish and Chips (Rs 10,000 each), and Popeyes, Good Flippin' Burgers, Wow Wow China, Nagas, KFC and Shiv Sagar (Rs 5,000 each).
2026
McDonald's Hong Kong launches all-day McGriddles breakfast
McDonald's Hong Kong launched an all-day McGriddles breakfast promotion from 4am on 24 August to 28 August 2026, offering McGriddles sets from HK$37 including a globally first-launched chocolate pancake sausage egg burger set, with hash browns also available all day at HK$10 from 11am on 24 August to 4am on 28 August.
2026
McDonald's Hong Kong offers HK$10 all-day hash browns and free swap promotion
McDonald's Hong Kong offered hash browns at HK$10 from 11am on 24 August to 4am on 28 August 2026, and customers buying any value meal could swap the included medium fries for a hash brown free of charge.
2026
McDonald's launches Caramel Apple Pie McCafé lineup
McDonald's launched a limited-time Caramel Apple Pie McCafé lineup blending apple and caramel with McCafé coffee, topped with salted caramel whipped cream and apple pie crumble, available as a hot latte, iced latte, iced coffee, or blended Frappé.
2026
McDonald’s appoints Skye Anderson as U.S. president
McDonald’s Corporation announced that Skye Anderson was appointed President of McDonald’s USA, succeeding Joe Erlinger.
2022
McDonald’s launches Cadbury Dairy Milk McFlurry
McDonald’s made the Cadbury Dairy Milk McFlurry available exclusively through Uber Eats for one week, ahead of its planned arrival at McDonald’s restaurants nationwide on April 6 for a limited time.