Recent events
Recent events tied to this brand in public sources.
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2021
United Airlines forms Eco-Skies Alliance for sustainable aviation fuel
United Airlines partnered with global firms, including Nike and Siemens, through its Eco-Skies Alliance to finance the use of about 3.4 million gallons of low-carbon sustainable aviation fuel derived from trash during the year.
2021
Nike announces Nike Refurbished program
Nike announced a program to clean, repair and resell eligible shoes returned within 60 days. The program was planned to launch in 15 U.S. Nike stores, with plans to expand to retail-based destinations during the year.
2021
Nike settles lawsuit over Satan Shoes
Nike settled its lawsuit with MSCHF over the Satan Shoes. The agreement states that MSCHF will recall all the shoes and remove them from circulation.
2021
Nike and MSCHF settle Satan Shoes lawsuit
Nike announced that it had reached a settlement with MSCHF Product Studio over the Satan Shoes. The article reports that Nike had claimed consumers might mistake the custom shoes as Nike products, while MSCHF disputed that they would mislead collectors.
2021
MSCHF agrees to recall Satan Shoes and Jesus Shoes
As part of its settlement with Nike, MSCHF agreed to a voluntary recall of the Satan Shoes and also said it would recall the earlier Jesus Shoes. Customers who return the recalled shoes can receive refunds.
2021
H&M pledges to regain trust in China amid boycott
H&M said it would work to regain the trust and confidence of its customers and business partners in China amid a boycott targeting the retailer and other Western companies. The company also said it was developing forward-looking strategies concerning material sourcing.
2021
Nike sues maker of Satan Shoes
Nike sued MSCHF Product Studio in a New York federal court over customized Nike Air Max 97 shoes, alleging they were made without its approval or authorization and could cause consumer confusion and dilution. Nike asked the court to stop distribution.
2021
Nike sues MSCHF over Satan Shoes
Nike sued MSCHF over the Satan Shoes. Nike claims MSCHF tricked consumers into thinking Nike approved the shoes and alleges trademark infringement because the Nike Swoosh remains prominently featured. These are claims reported by the source, not a court determination.
2021
Calls in China to end Nike sponsorships
The article reported calls in China to end sponsorship agreements with Nike over its cotton-sourcing position. It also said a Soccer News post reported that the Chinese Football Association and a professional league preparatory group had condemned Nike and reserved the right to take further action under their contract; the post was deleted shortly after publication.
2021
Consumer boycott of Western brands in China
Consumers in mainland China boycotted H&M, Nike, Burberry and other Western brands amid a social-media campaign targeting companies that had refused to use cotton from Xinjiang over alleged forced labor.
2021
Nike faces backlash in China over Xinjiang comments
Nike faced backlash in China after a year-old company statement expressing concern about allegations of forced labour in Xinjiang circulated online; Chinese celebrities said they would end their promotional partnerships with Nike.
2021
Chinese artists announce ending cooperation with foreign brands
Chinese artists including Huang Xuan, Wang Yibo, Yang Mi, Jackson Yee and Eason Chan announced on March 24 and 25 that they were ending cooperation with several foreign brands, including H&M, Adidas, Nike, Converse and Uniqlo. The article reports the announcements amid anger over the companies' statements about Xinjiang cotton.
2021
Tan Songyun ends cooperation with Nike
Tan Songyun's studio announced that she was ending all cooperation with Nike.
2021
H&M and Nike face criticism in China over Xinjiang statements
H&M faced a potential boycott in China after a social media storm over its earlier statement expressing concern about reports of forced labor in Xinjiang. The article also reported that a similar statement from Nike was attracting criticism.
2021
Nike named major partner of Melbourne Marathon Festival
Nike was announced as the major partner of the Melbourne Marathon Festival, which was set to return in October 2021.
2021
Florida A&M announces six-year partnership with Nike
Florida A&M University announced a six-year agreement with Nike covering athletic footwear, apparel, and related support. The partnership is set to begin July 1 and covers the university's sports programs and marching band, with Nike also promising student development, internship, and networking support.
2021
French Uyghur group sues Nike over alleged forced labour complicity
The Association of Uighurs in France filed a lawsuit against Nike, accusing it of deceptive business practices and complicity in concealing forced labour. Nike denied the allegations.
2021
Nike partners with Goalsetter on financial literacy initiative
Nike announced a collaboration with youth-focused financial platform Goalsetter to support financial literacy among young Americans, including a $1 million grant to Goalsetter and local grants in seven cities.
2021
Nike acquires Datalogue
Nike acquired Datalogue, a New York-based data integration platform start-up, and said Datalogue’s team would be integrated into Nike’s global technology organization.
2021
Nike introduces Go FlyEase shoe
Nike introduced the Go FlyEase shoe, which uses a design intended to let users put it on and take it off hands-free. The article says selected Nike members would be able to buy it starting February 15, with broader consumer availability later in the year.